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2006.02.12

The Amateurs Beat The Pros As American Idol Gives Grammys Lowest Ratings Ever

Grammy15 million people watched the what is touted as "the music industry's best" during the Grammys from 8-9PM last week. Yet 29 million chose to watch lousy performances by amateurs on American Idol.  And if the present isn't sad enough; think about the future. Idol's lead among 18-to-49-year-olds was a whopping 97% in head-to-head competition. After Idol called it a night, the Grammys rebounded a bit, but still wound up with its smallest audience ever - 17 million viewers.

Think it's time for a change?

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