Social Media

MySpace Music Shares Strong Stats, Adds Australia

image from caguitars.com

MySpace Music shared some strong U.S. August stats yesterday. 

From Nielsen Netview –

  • MySpace Music unique users have grown 169% since launch in September 2008 and 1472%, year-over-year
  • The site has nearly tripled its unique users since launch
  • 12 -17 year olds are 2.3 times more likely than the average net user to visit MySpace Music
  • People age
  • 18 – 24 year olds are 2.2 times more likely than the average net user to visit MySpace Music

From comScore Media Metrix –

  • MySpace Music is the #1 site in time spent for the 18-34 demographic
  • The site is #2 in total unique users
  • MySpace Music has 18.95 million monthly unique users

International Expansion

MySpace Music also expanded into Australia and New Zealand this week.  As the first territory in a global rollout,

MySpace Music brings to Australia all of the functionality currently available to United States based users including a large catalog of fully licensed audio tracks from all four majors, The Orchard and IOTA, user-friendly e-commerce solutions, personal music players and user and artist playlisting.

Australia has always been major music market for MySpace. The local site has hosted 40 free Secret Shows acts including Air, The Cure, Hilltop Hoods and Duffy.  New Zealand too has had Secret Shows with Fall Out Boy and Evermore.

MySpace Music Australia and New Zealand launch with Toyota and KFC as flagship sponsors.

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1 Comment

  1. Yes, MySpace is still important. You wouldn’t believe all the “social networking experts” that have dissed MySpace.
    We use MySpace with IODA and it works great for iTunes and Amazon links and click-throughs.

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