Terry McBride, Ted Cohen and I have each been asked by MidemNet to each share our vision of new revenue streams for the music industry at their international gathering later this month in Cannes. In fact, the theme of the entire conference is “From Content to Context – Monetizing the New Music Experience”.
I've decided to use my 5 minutes to present a rapid fire tour of the myriad of ways that artists and labels are monetizing not just the music itself, but the entire artist/fan relationship. To nail it, I need your help.
In the comments section below, please share your favorite examples of music monetization – fun and wacky ones included. Where possible please include links to stories and images. Thanks in advance for your help, and I promise to share the results sometime after the convention.