Music Gets More Social As It Moves To The Cloud
"Social tools and media are of course already inherently connected and inherently cloud based, whether it be Facebook, Twitter or MySpace. When woven into the fabric of a digital music offering they bring that experience to life. In a connected music experience that exists across multiple devices and multiple platforms, social connectivity is more important than ever. Social connectivity turns a bored 10 minutes waiting for a train into a connected a fun engaged interaction with a friend, sharing playlists on MySpace. It transforms looking for something new to listen to on your iPhone into a social discovery journey."
– Mark Mulligan of Forrester Research
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“social discovery journey”
that’s a great way to put it. sifting through the enormous amount of music available should be a fun experience rather than a tedious one.
mark went on to say “With so much noise online, trusted taste makers are key.”
exactly what i’ve been preaching for a while, and who would know each artist’s best material better than their own fans? that’s why we created a resource like http://GoRankEm.com for the fans to rank their favorites from all the favorites
MOG does this really well. Thousands of music blog posts, artist photos, album reviews. etc., all contextually linked to a cloud-based, on-demand music service that costs just $4.99 a month for all-you-can-listen-to, and integrated with user blogs, Twitter and Facebook posting etc. It’s a powerful combo – http://www.mog.com
Seriously, MOG is an incredible way to listen to music. Not only is their library insanely comprehensive with full albums, but the radio function is awesome (soooo into the slider!) and I like that I can see my top artists/tracks of the month (and others’ tops, too). Plus love the playlists, and making playlists, and sharing em.
I’m constantly surprised by the obscure music I can listen to…MOG can impress a music snob AND a teenybopper.
MOG
I’m a big fan of HypeMachine
psonar.com allows you to upload your entire collection into the cloud for free so you can listen anywhere, at any time. It also enables you to move your music between your devices, a la iTunes, but for every device – phone, mp3 player, computer, etc.
Aspirational discovery and a bucketload of social features are on the way.
You know, with all of these ways to share music, I really do feel that people’s relationships improve. In the old days, we were stuck on a walkman not communicating to everyone. So, not only is this sharing helping the music industry, it helps people interact…even if it is digitally.