ReverbNation & Audiolife Partner For Reverb Store
Music marketing platform ReverbNation has partnered with direct to fan e-commerce provider Audiolife to launch of the Reverb Store following a private trial involving more than 15,000 bands.
Using on demand production, the Reverb Store allows musicians to sell t-shirts, hoodies, hats, CDs, downloads and ringtones direct to fans on Facebook, social networks, their blog and homepage without any up front expense.
Artists set the final price above the cost and keep 100% of the profits. They can order larger quantities of their CDs and merchandise at discounted prices for sale at shows. Some artists also use on demand production to test market new merchandise before producing larger quantities.
A Video Demo:
The store is designed to be easy to set up. In this demo an existing ReverbNation user creates a t-shirt and is selling it on Facebook in 2 minutes.
Selling Merchandise on Facebook in Two Minutes or Less from ReverbNationBlog on Vimeo.
“Any artist can connect with fans to sell music and products in less than two minutes using the Reverb Store,” said Michael Doernberg, CEO of ReverbNation. “Reverb Store integrates seamlessly inside Facebook with two applications for artists: the leading all-in-one promotional application for bands called ‘MyBand,’ and the stand-alone store application for musician pages called ‘Store.’”
"The Reverb Store was designed with one thing in mind: to create a streamlined tool for the artist that would require no financial investment but would afford the musician, band, or label a way to monetize their products through leveraging current technologies," said Brandon Hance, founder and CEO of Audiolife.
