Remember those awesome side-scrolling beat 'em up video games like Teenage Mutant Ninja Turtles and Double Dragon? I do. Brooklyn's Shinobi Ninja has released an iPhone app called Shinobi Ninja Attacks! and bundled it with their new EP. In the game, instead of katanas and nunchucks, fans select a member of the group and use drumsticks and guitar to fight their way through a torrent of obstacles and hipsters on their way to rock a show at Club Babylon.
What's really neat about the Shinobi Ninja Attacks! app is that it rewards fans for playing. As fans reach higher levels, there are two free music videos can be unlocked. As well, using smartphone GPS capability to locate concertgoers who have installed the app; it rewards fans for making the real world journey to a show by delivering more free music and promotions over-the-air, onto their phone.
To me, this is another great example of CwF + RtB = $$$.
(Check out their music after the jump.)