A new U.S. Government Accountabilty Office study which surveyed "stakeholders" predictably concludes that some that the proposed Performance Rights Act requiring broadcast radio to pay performance royalties might force some stations to make "adjustments... such as reducing staff levels, switching to a non-music format, and ceasing operation."
The study also concludes that the bill could help record labels by providing a major new revenue stream and that they could "use the additional revenue to invest more heavily in the creative process of music."
Since money is involved, is anyone be surprised that the radio station stakeholders would tell the GAO that they'll suffer; or that the labels, as potential recipients of the cash, would suggest that they'll do wonderful things with their windfall?
Highlights of the GAO study:
- "According to industry stakeholders, both the recording and the broadcast radio industries face economic challenges. Digital technology and piracy have decreased the sale of records, the recording industry’s main source of revenue. Economic conditions and the fragmentation of listeners among newer media platforms, such as the Internet and mobile devices, have reduced advertising sales, broadcast radio’s primary revenue source."
- "Both the recording and broadcast radio industries benefit from their current relationship, according to industry stakeholders. The recording industry receives broadcast radio airplay, which promotes sales for sound recordings and concert tickets. For the radio industry, sound recordings attract listeners to radio stations that sell advertisements."
- "The proposed act would result in additional costs for broadcast radio stations. Costs from performance royalties would vary based on whether the station broadcasts music and its gross annual revenue. Stations may also face administrative costs from record-keeping and playlist reporting requirements as well. According to broadcast industry stakeholders, some radio stations that are unable to adjust to these new costs may reduce staffing levels; change from music to non-music programming, such as news, talk, or sports; or discontinue operations."
- "The proposed act would result in additional revenue for record companies, musicians, and performers. Musicians and performers whose songs are broadcast on the radio would receive an additional income stream. According to recording industry stakeholders, record companies could use the additional revenue to invest more heavily in the creative process of music."