Why Music Should Never Be Given Away For “Free”
Over at our sister blog Music
Think Tank, there are two new posts up. One is from Chris Bracco, editor of Tight Mix, on how to track the results of your attempts to get your music on blogs. The other, from Jon Ostrow, a co-founder of MicControl, is on
the why music should never be given away for free.
From The Essay: [Giving music away] is only ideal for artists who have successfully converted people from fans to loyalists – those who not only want to share this music with others, but who actively seek out others who share a common interest in the music. If you are not at this level on a large scale, consider using a slightly different strategy.