Roundup Of Media & Web Reaction To Spotify Launch
Now that it's finally here, what did media and web pundits think of Spotify? The reaction was generally positive though some found flaws. Others focused on the impact Spotify will have on the U.S. music market:
- With support for multiple platforms, hooks into Facebook and wireless streaming playback in addition to offline music storage, Spotify plays all the right notes… (GigaOm)
- There are flaws. Spotify’s recommendation engine, and its radio selections are pitiful….no sign of an iPad native version… In the end, though, Spotify is just cloud music done right. (Wired)
- Digital service Spotify's US launch puts rivals on notice. (NY Post)
MORE:
- Five CNET editors, five qualified thumbs-up. (CNet)
- “They have done a very good job in Europe, but the U.S. is a very tough music market,” said Ben Rumley, an analyst at Enders Analysis (WSJ)
- Can Rdio Withstand The Spotify Assault? A Feature-By-Feature Look (TechCrunch)
- Top Swedish Music Exec Tells Us What To Expect As Spotify Launches In U.S. (Hypebot)
- A Contrarian View: Spotify & Streaming Music Will Not Replace Purchase Or Piracy
- And there's this Storify mashup of celebrity reaction on social media.
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I think the piggy-back on Facebook will be a major factor in its integration into the mainstream. The hardest thing for Spotify will be convincing the average person over the age of 25 to “rent” music. What is that? By nature, we want to invest and own. Spotify will not replace piracy, especially in the under 25 market who have grown up with a media buffet on every corner on the net. However, I do believe with the Feds mounting effort in shutting down torrents and illegal activity, the coming RIAA/ISP throttle, and the many options of “Free” internet music, Spotify has the best chance of spearheading a new era for the in extemis industry. My advice would be to get every testamonial in the Biz to shout “Just found this NEW music on Spotify” from the rooftops of late night tele and youtube. It worked for Twitter.
I think the piggy-back on Facebook will be a major factor in its integration into the mainstream. The hardest thing for Spotify will be convincing the average person over the age of 25 to “rent” music. What is that? By nature, we want to invest and own. Spotify will not replace piracy, especially in the under 25 market who have grown up with a media buffet on every corner on the net. However, I do believe with the Feds mounting effort in shutting down torrents and illegal activity, the coming RIAA/ISP throttle, and the many options of “Free” internet music, Spotify has the best chance of spearheading a new era for the in extemis industry. My advice would be to get every testamonial in the Biz to shout “Just found this NEW music on Spotify” from the rooftops of late night tele and youtube. It worked for Twitter.