The Empire Strikes Back: Facebook Music & The Resurection Of the Dark Side. - hypebot

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Carl [Nimbit]

I find this post very pessimistic.

The updates at Facebook are not all about Spotify.

We've been doing some experiments here at Nimbit and have found that Indie artists can take advantage of the ticker, and the snowball effect it can have if you reach out to your fans the right way.

And just because Spotify is most likely to feature a major label artist, doesn't mean that's what your friends will be listening to. You'll still get exposure to the music that is in line with their tastes.

The fact is, more music exposure is going to be a good thing for both indie and major label artists. A rising tide lifts all boats. The key thing, is as an indie artist, it's critical that you have a compelling way to monetize that relationship once someone does find you on Facebook.

That's why we've introduced the new MyStore for Facebook, you can find more info here

http://www.nimbit.com/nimbit-launches-fan-commerce-store-for-facebook/


Robin Davey

Pessimistic or realistic? Nobody makes money from Spotify except the majors. It is a bold move by Zuckerberg and co. and they clearly have Apple in their sites with this one.

jmp

Indeed, realistic, but the virtual light all too easily blinds the techno-festishist, the infantile worshipper and the usual supects who have never attempted political analysis, nor read any other history than the one written by the winners.

There is a bit of relevant material - from a philosophical and political economy perspective - here: http://commoning.wordpress.com/

When they came for me there was noone left.......

Jedd

Robin is right, only majors make money from Spotify.

But, can't limit to just Spotify, it's ALL streaming services.

Advances from Youtube, Spotify, Rdio, etc. are in the millions to majors.

It's a fact. Majors now control the music world even more so.

Jedd

Robin Davey

Haha well I think your Zizekian timbre will ensure that visitors to your blog will remain elitist. Alternatively, their visiting time will be limited and their reaction will urge towards the facebook vernacular with a proclamation of, "Dude too many words".

If a tree falls in the forrest...

Glenn Cox

Robin, can you suggest an alternative for indie artists and their fans to support them? Light a candle for me dude.

Richard T

Alternative to what?

Just put your music out, tour, get press/radio, etc.

And stop putting you music where you make no money, like streaming.

Music world is simple, not complex.

Don't be tech's bitch.

Robin Davey

Indie artist shouldn't shy away from spotify but maybe use it sparingly. There is no harm in just putting a couple of songs on the service instead of whole albums. If they are good people will want to find out more about you.

Seth Aaronson

The biggest problem I see with this discussion is that we are back to square one in terms of how people perceive indie artist's means to generate revenue: selling music. IMO strictly selling music (or relying on streaming revenue) isn't what indie artists should be focusing on because they won't likely make much money even through the Itunes single market (which IMO is even worse for artists for multiple reasons, not to mention that it doesn't have the social/viral music discovery aspect that this new facebook music integration allows).

Don't forget about Mike Masnick's CwF + RtB = $$$ formula. Plenty of indie artists are connecting with fans and giving them a reasons to buy directly, which in turn appears to be a sustainable business model. Indie artists should also be looking at other revenue streams like selling merch, touring, and licensing/publishing monies.

Spotify is certainly no saving grace for all musicians. In fact, I think the real problem lies in the popular idea that it would some how allow musicians to make money selling music again. This unfortunately, but realistically, just isn't the case for most of us.

Randy Goldberg

MySpace has really pissed me off over the last few years and things seem to be getting worse in the short term. But being the eternal optimist I somehow hope that Justin T. and the gaggle of new MySpace investors will figure out how to revamp the site, regain their dominance in the market and rise like a Phoenix from the ashes to liberate the besieged Indies. Well, one can dream.

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