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SoundCloud “Unmutes” Twitter – Player Now Expands Inside Tweets [UPDATED]

Soundcloud_logo(UPDATED) Twitter now allows SoundCloud's HTML5 widget to be played inside of tweets containing a SoundCloud URL. This means that Twitter users can play SoundCloud tracks right inside of a tweet, allowing anyone to follow SoundCloud profiles directly within the new expanded Tweet.

UPDATE: According to SoundCloud, it is a "soft rollout" by Twitter and that it will be available to all users shortly

Twitter has been rolling out more of these interactive experiences (expanded tweets) as of late among a diverse and growing group of new partners like the The Wall Street Journal, Breaking News, TIME, and of course SoundCloud. These experiences deliver rich content inside Tweets containing a link to those partner websites (you’ve probably already expanded Tweets before to play videos from YouTube or view photos from Instagram).

Other expanded tweet partners include Lifetime, TMZ, WWE, Daily Motion, Lytro, BuzzFeed, MSNBC, The New York Times, The San Francisco Chronicle and der Spiegel Online.

With this new addition of expanded tweets among a wide pool of partners, Twitter is positioning itself to be that much more of an alternative to blogs and even destination websites by delivering full content experiences directly into their users' feeds.

Hisham Dahud is a Senior Analyst for Hypebot.com. Additionally, he is the head of Business Development for Fame House, LLC and an independent musician. Follow him on Twitter: @HishamDahud

admin on 06/15/2012 in Streaming | Permalink | Comments (12)
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12 Comments

  1. Excellent. One less link to click through. The more integrated Twitter becomes and the more integrated companies become the better.

  6. It’s so good ，I like it.At the same time,I hope share something with others.
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  11. It seems to be working fine now, although we noticed it pop in and out of our Tweets when we used SoundCloud so were a little confused as to what was causing it to work sometimes but then not other time.
    Anyway, it seems to work with the SoundCloud Tweet link, SoundCloud URL and even a shortened SoundCloud URL using the Google URL shortener.
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