Guest post by Kyle Bylin of sidewinder.fm
Apple did not
debut a Pandora rival at the recent iPhone 5 unveiling. Sentiment among analysts about the possibility, however, did reveal something about how the ongoing
platform war will impact music apps.
Often we regard a “good” idea with great timing as having the potential to capture a market, and perhaps, even obtain for its owners a lucrative exit. What
we have learned recently is that a third and equally important element must align, too: distribution. The trouble is that in the platform war the
distributors of apps—Apple, Google, Amazon, and Facebook—are also developers of apps; they could love an idea enough to buy it (as Facebook did with
Instagram), or they could just develop their own.