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Jonathan Jaeger

I get tons of ads for EDM concerts on my Facebook feed, so they're definitely spending a lot on paid advertising -- though it's also easy to find out about concerts from friends or venues you like through Facebook, so that's part of the word of mouth aspect.


Could the 1 ticket per head average be simply because most EDM gigs are not at venues that have assigned seats? And also because they don't sell out immediately like big rock concerts. So if you know that you and your friends all buy your own tickets and will still end up together during the show, why go through the hassle of one person buying for everyone & then settling accounts, etc.

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