Topspin, Artist Growth, Firebrand, INgrooves Fontana and PledgeMusic announced a strategic partnership at today's FutureSound conference designed to offer established musicians a suite of services for funding, distribution, marketing and commerce. Together the companies hope to guide projects from funding through to retail, including direct-to-consumer packages and live shows.
Topspin's direct to fan platform will be linked to fan-funding platform Pledge Music, distributor INgrooves Fontana, merchandise company Firebrand and business toolkit Artist Growth empowering artists w ith a project management layer that allows the partner companies to work together more seemlessly.
"We work with literally hundreds of companies to this end (and will continue to)," said Topsin CEO Ian Rogers. "But we wanted to be able to offer artists a single solution where they know everyone is excited to work together and will all collaborate on a plan to maximize fan growth and revenue for the artist."
âThe Internet has given artists the ability to connect directly with fans, bundle their rights to create new value, and keep a daily eye on their business - without licensing their rights," Rogers continued. "But artists still need to work with experts who add real value to make the most of this Internet-created opportunity.â