Bandcamp Adds Social Layer With Fan Accounts - hypebot

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XBora

Clyde, I like this a lot. The design is refreshingly clean and minimalistic for a music service.

I've been noticing a lot of indie bands prefer selling their music direct to fans on Bandcamp as opposed to getting fractions of cents per stream on streaming services. So fan profiles serve a great purpose to take that one step further and get fans more involved in the equation, rather than just a transaction site.

I personally haven't really used Bandcamp but these profiles make me want to discover some bands on here, purchase their music and create my own beautiful looking profile. So from a fan psychology perspective it definitely works.

As next steps, I would imagine if they take this towards touring and merchandising, again keep the social fan component in mind, I see nothing but success.

Dan Menapace

Bandcamp has been working out great for my netlabel www.aphagiarecordings.com and fan accounts would make it much better for a more interactive experience.

Jerry

This is great...BUT...how will this be advantageous to the artists in terms of communicating with the fans signed up to the accounts? Will we have some sort of fanpage platform to communicate to them...other than that it looks really clean and all about music.

Dana Caffrey

Cool! Great! My brother has a band and they want to send their demos to some recording companies. I don;t know how Bandcamp really works, do you think Bandcamp can help some aspiring bands to go mainstream?

Joshua

Good point, Jerry. There needs to be a system wherein the fans can be included, can see more of the artist's personality and witness the creative process. I think even allowing fans to be more like friends or "tribes" that the artists are leaders of would be good. Not dictators, but benevolent leaders who take advice from fans and allow them to participate in the creative process. I think there's a big gap to be filled between artist and fan, to the point where they are nearly on the same plane, seeing each other as creators who are linked by the music.

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