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Music Marketing - The Ultimate Guide For Beginners Part 2

Overall Album Sales -4%, Digital Albums Up +15%, Track Sales +6%

image from www.google.comNew music sales stats via NARM President Jim Donio: "After six previous Top 10 albums, Rihanna scored her first chart-topper this week selling about a quarter million of her new Unapologetic set... Adele’s 21 became, appropriately, the 21st album to cross the 10-million-sales mark since Nielsen SoundScan began tracking data in 1991. While overall album sales volume is down about 4% for the year, digital album sales volume is up about 15% and track sales are up 6%."

Major new releases in the next few weeks could help the industry make up for some of the overall sales losses. Strong sales are expected from Alicia Keys, Ke$ha, Bruno Mars, Green Day, and The Game.

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