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Where You Should be Touring/Performing

Img-lds-strategy-scania-touring_tcm40-159325Touring is important for many musicians, but many do not care enough about why they are touring in a certain area. In order to create a tour strategy, musicians need to keep their goals in mind along with these things. Simon Tam reminds musicians that they should build a tour strategy that makes sense for their careers.

“Remember that goals should be SMART (Specific, Measurable, Achievable Relevant, and Timely). Touring should be a strategic part of your goals, not the strategy itself.”

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