Musicians can utilize social media and other online tools to try and get their music heard. These tools should be seen as only a part of the promotion strategy. In response to the exchanges on MTT about ReverbNation, Ken Dardis believes that there is a disconnect between the artist and those attempting to help the artist market the music. He has written a post with his thoughts on ReverbNation and other marketing services. Do you agree or disagree with his opinions?
“You’ve made the music. Your next decision is to evaluate the company or companies that will do an efficient job of getting your music to the people who matter (programmers and consumers) at a price you believe is reasonable.” (Read On)
