As an artist in today's industry, it is a never-ending battle to get your music heard. If you spend time making and producing music you love you want to get it to your fans so they can love it too. It is no secret that Pandora, Spotify, Rhapsody, etc are sweeping the stage for internet radio, but should we reconsider the impact the smaller stations may have on music promotion? Ken Dardis says absolutely and tells us why on MusicThinkTank.com.
“For the independent artist, the internet brings a new world of music distribution that you need to understand; or adjust your definition of success to accommodate a much smaller fan base. The people you want to reach are online. It’s how you reach the online people that matters more today than any time in music’s history.”