Midem Announces 3 Music Marketing Competition 2014 Winners
From a list of 10 finalists, Midem, today announced its winner of it's Innovation Music Factory Music Marketing Competition. The prize went to three companies
Bronze Winner: "Music In The Sky" for Air France
Silver Winner: "You Need To Hear This" for Phillips headphones ("best uses of content")
Gold Winner: "Make It To Muse" for Studio Brussels ("best use of music" with ads and a documentary about patients rehearing and performing as the opener for Muse to raise awareness of dementia)