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Spotifyisnotthedevil

"In an overview Stuart Dredge noted the discrepancy between Keating's Spotify per-stream payout of $0.0044 and Spotify's recent statement that its "average per-stream payout to music rightsholders is between $0.006 and $0.0084.""

The 0.0044 figure will be after her distributor takes their cut, which is probably around 20%. This puts her right at the bottom of Spotify's average range.

Spotify payouts are based on popularity on the service. Solo Cellist music isn't very popular (or anything in that domain really) on Spotify, hence the low payout.

Shadesofsolveig

As you point out, it's refreshing to see financial transparency in an industry that seems to have a bias against sharing information. It would be even nicer to see more financial information shared by labels and publishers, who I think (but I can't be sure) still make the lion's share of money in the music industry. If and when the entire supply chain revenue becomes more transparent, I think it will become even clearer that artists have never been the ones who made most of the money. It's the middlemen (and women). Keating is that rare musician who has succeeded, after many years, in making a reasonable living from her music, and she does it by going as directly to her fans as she can. On the subject of YouTube monetization, perhaps Keating is deliberately choosing not to monetize there. Someday musicians may be complaining as loudly about Google not compensating artists fairly as we do today about labels and PROs. At least with labels and PROs, there's more than one. Google is effectively a monopoly.

slightlybetter

it's CDBaby. They keep 9%

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