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Justin Boland

Here's a comment I wrote about the article I just read:

The "Reality TV" aspect of this model is pretty weird. Battle rap is nothing like the "American Idol" space, where fans value inspirational stories and root for people they can identify with -- most of the best practitioners of battle rap are horrible, boring people. (Perhaps not coincidentally, a lot of inspiring, hard-working artists who deserve to blow up have horrible, boring lyrics.)

Even a single season of the Total Slaughter template will skew towards a new audience & recruit for a new talent base-- a bunch of John Cenas, basically. Should be weird.

Big silver lining, though: the demographic demands of ad money means that they'll be recruiting female MCs, too. Grind Time is not exactly rushing to fill that void.

Clyde Smith

Well commented Mr. Boland.

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