Music Business

Beats Gets Special Section In Apple’s Online Store, But Where’s Beats Music?

image from store.storeimages.cdn-apple.comIt's been less than a week since Apple has finalized their $3 billion buy of Beats and Beats Music, but the mac maker is wasting no time bringing its purchase into the famous Apple ecosystem.  A special section of Apple's online store is now dedicated entirely to Beats:  headphones, earbuds. speakers, accessories and more – all presented in Apple's usual stark white graphic style. Missing, however, is any mention of Beats Music.

image from store.storeimages.cdn-apple.comThough it has leaked that Beats Music CEO Ian Rogers will also helm Apple's iTunes Radio, the two products remain distinctly separate.  At least for now, there is no cross marketing or even a Beats Music "subscribe" button anywhere on Apple's site. 

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