Danish headphone and audio accessories creator AIAIAI has been working with important artists and indie labels on special editions of their TMA-1 headphones. Previous collabs include Young Guru and Fool's Gold. Earlier this year they released an edition with Stones Throw. In a new promotional effort, they're inviting rappers to rap over Stones Throw's first release, "My World Premiere", using your headphone mic. TMA-1's are not required.
Back in February AIAIAI released the TMA-1 Stones Throw Edition Headphones (with the RapMic Headset). Now they're giving you a chance to "rap over "My World Premiere" and possibly win a Stones Throw debut:
"Inspired by the lyric 'When I didn't have a mic I rapped on headphones,' from Charizma & Peanut Butter Wolf's 'My World Premiere,' Stones Throw and AiAiAi have created the World Premiere App. This app lets you record a verse over the beat to 'My World Premiere' with or without the TMA-1 mic, and upload the track to myworldpremiere.com for everyone to hear."
The Rap Mic Contest
Go to My World Premiere for more details on the contest.
Here's the World Premiere iOS app.
Hypebot Senior Contributor Clyde Smith (@fluxresearch) recently launched DanceLand. Send news about music tech startups and services, DIY music biz and music marketing to: clyde(at)fluxresearch(dot)com.