Music Business

PonoMusic Extends Crowdfunding Campaign, Neil Young Signs Pono Certificates For Christmas

Pono-player-certificatePonoMusic followed a Kickstarter campaign for $6.225 million with an equity crowdfunding campaign that's already reached $7,173,700 in investments. Though they haven't updated the $4 million funding goal, they've extended the campaign to September 30 adding another month of fundraising. Will success continue to breed success or will PonoMusic find an organic limit to its current round? Bonus video of Neil Young signing Pono Player ownership certificates.

PonoMusic launched its equity crowdfunding campaign at Crowdfunder on August 1. As of today they've raised $7,173,700 in investments with no set limit on further fundraising.

As the campaign was nearing its end, PonoMusic decided to extend it from September 1 to 30 opening up the possibility for a higher level of funding.

PonoMusic's original goal was $2.5 million. Though they've since raised that to $4 million that limit now seems symbolic. It's up to investors to decide how high this round is going.

Neil Young Signing Pono Ownership Certificates

PonoMusic's website promises that all Pono Player orders placed in 2014 will be fulfilled first quarter 2015. But if you place a preorder by December 15, you can have a certificate of ownership signed by Neil Young.

I guess that addresses the touchy issue of Pono Players initially being purchased for Christmas.

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Hypebot Senior Contributor Clyde Smith (@fluxresearch) recently launched DanceLand. Send news about music tech startups and services, DIY music biz and music marketing to: clyde(at)fluxresearch(dot)com.

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