Music Business

Primary Wave Merges Talent Management Division With Intellectual Artists

primary wave logoU.S. based independent music marketing, talent management and music publishing companies Primary Wave has confirmed the merger of its talent management division with Intellectual Artists Management, a talent and literary management and media production company.   Primary Wave's roster includes CeeLo Green, Melissa Etheridge, Cypress Hill, Eric Benét, Natalie Imbruglia, The Go-Go’s, Trevor Jackson, Ginuwine, Goodie Mob, Cris Cab, Big Gipp, producer/DJ Audien and actress Jane Lynch. 

Intellectual’s roster included Oscar winning writer/directors Jim Rash (Descendants), Mike Radford (Il Postino) and Bobby Moresco (Crash), Golden Globe winner Gina Rodriquez (Jane the Virgin), David Arquette, Gabrielle Union, AJ Cook, Nia Long, William Fichtner, Donald Faison, Manu Bennett, Cole Hauser and Peter Facinelli. 

By combining Primary Wave’s expertise in music, digital, and branding with Intellectual’s experience in the film and TV industries, the newly formed Primary Wave Entertainment will offer access across multiple platforms from music and film to TV and literary.

Primary Wave Entertainment will be run by co-CEOs Larry Mestel, CEO/Founder of Primary Wave Music, David Guillod, CEO/Founder of Intellectual and Mark Burg, CEO/Founder of Evolution, who will serve as Vice Chairman. 

Primary Wave recently acquired the Burg's management and production company Evolution Entertainment Partners, which has produced over 40 films including Can’t Buy Me Love, The Sandlot, John Q and the entire SAW franchise as well as executive produced the TV series Two And A Half Men and 100 episodes of Anger Management.

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