Music Business

Spotify Shares Hip Hop Listening Trends, Relaunches RapCaviar

rap caviarRapCavier, Spotify's flagship hip hop playlist with 7 million followers has gotten a major makeover. Added to the evolving 50 track playlist are videos and exclusive interviews that are refreshed every Friday. Along with the relaunch, Spotify shared some new hip hop listener trends.


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Spotify's hugely popular RapCaviar playlist has been relaunched with the addition of videos and interviews.

“The new RapCaviar is all about connecting the fans to the culture,” said Tuma Basa, global programming head of hip hop at Spotify. “It’s not just about the songs. It’s about the work that goes into the tracks, the visual representations and the greater context behind these moments in time.”

RapCaviar is the first flagship playlist to receive this extensive treatment, which includes a brand refresh as as well as the RapCaviar Live Tour, with the first show taking place on Saturday, August 12 in Atlanta with Gucci Mane and Mike WiLL Made-It and friends.


To celebrate the new RapCaviar with 7 million followers, Spotify looked at the numbers, and found that Drake and The Weeknd dominate with the most-streamed songs in hip hop of all time. Drake’s “One Dance” tops the list at No. 1, followed by “Starboy” and “Can’t Feel My Face”–both by The Weeknd.

Top 20 Most-Streamed RapCaviar Songs*: Hip Hop Songs

  1. Lil Uzi Vert – XO TOUR Llif3
  2. Migos – Slippery (feat. Gucci Mane)
  3. Travis Scott – Butterfly Effect
  4. French Montana – Unforgettable
  5. Playboi Carti – Magnolia
  6. Kendrick Lamar – DNA.
  7. Kendrick Lamar – HUMBLE.
  8. 2 Chainz – 4 AM
  9. Drake – Portland
  10. A Boogie Wit da Hoodie – Drowning (feat. Kodak Black)
  11. Logic – 1-800-273-8255
  12. Future – Mask Off
  13. Drake – Gyalchester
  14. Metro Boomin – No Complaints
  15. Gucci Mane – Met Gala (feat. Offset)
  16. SZA – Love Galore
  17. Playboi Carti – wokeuplikethis*
  18. Mike WiLL Made-It – Perfect Pint (feat. Kendrick Lamar, Gucci Mane & Rae Sremmurd)
  19. 2 Chainz – It’s A Vibe
  20. NAV – Up

*The top songs streamed on RapCaviar within the last three months.

Given hip hop’s American origins, it’s no surprise that the United States listens to more hip hop than any other country; Germany and Great Britain take the second and third spots.

Top 10 Countries for Hip Hop

  1. United States
  2. Germany
  3. Great Britain
  4. Mexico
  5. France
  6. Sweden
  7. California
  8. Spain
  9. Australia
  10. Brazil


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