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Music Think Tank Weekly Recap: Legalities Of Touring • Music Posters • Email List • More

MTTRecapNewThis week on MusicThinkTank, we looked at the legal side of going on tour, the best and most iconic music posters of all time, how artists can successfully build an email list from scratch, and more.

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YouTube Adds Monetization: Merch Sales, Fan Memberships, Premiers, Brand Partnerships

image from www.youtube.comYouTube is expanding the way that musicians and other creators can monetize and market videos with channel memberships, merchandise sales, marketing partnerships via FameBit and video premiers. The moves come just as Facebook, Instagram and others are stepping up efforts to woo top creators away from the platform.

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Non-Traditional Methods For Sharing Your Music Online In 2018

1Given the high volume of music being churned out these days, it can be easy to get lost in the crowd on platforms like SoundCloud or Spotify, regardless of how good your music is. Here we look at some more unconventional avenues for online promotion that may have an increased likelihood of attracting attention.

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Musician's Guide: How To Write The Perfect Welcome Email, Why It Matters

1The welcome email which gets sent out to a newly subscribed fan is one of the most frequently opened which you will ever send, meaning that getting it right on the first try is essential when it comes to marketing yourself as an artist. Here we look at how to craft the perfect welcome email.

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Music Law 101: How Long Can You Count On Copyright Protection To Last

1After a copyright is created, the length of time for which it hangs around tends to vary greatly - although it's often for longer than one might guess. Here we look at what determines a copyright's life span, and why it's usually not safe to assume something's fallen into the public domain.

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Music Manager Forum Board Adds Red Light Management’s Lisa Ward, ILUVLIVE’s Rachael Bee

image from celebrityaccess.comThe Music Manager’s Forum announced that Red Light Management’s Lisa Ward and live music and artist development platform ILUVLIVE managing director Rachael Bee have been newly elected to the organization’s board of directors.

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Instagram Targets YouTube With 10 - 60 Minute Videos, Passes 1 Billion Users

IGTV logoInstagram now has 1billion users globally, up an impressive 200 million from September of last year. Anchoring its next chapter is an aggressive move into longer form video, including expanding the allowed video length for all users.

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How To Guide To Get Music On Spotify Playlists

1With Spotify now one of the most popular platforms for music consumption, figuring out how to get your music placed on one of the streaming services coveted playlists has become the Holy Grail for up-and-coming musicians. Here we look at some advice on cracking the playlist code.

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Fans Don’t Access Live Music Experiences, They Own Them

1Touring has now shifted to become the primary source of income for many artists, with preferring to amass live experiences over recordings. These new consumption habits raise the question of whether these types of experiences could be documented and commodified to the benefit of both fan and artist.

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Spotify Launches 'The Game Plan' Video Series For Artists

1After noticing that many of its artists weren't utilizing the streaming platform's full potential, Spotify has a launched a new series of helpful videos intended to direct artists on how to take full advantage of their artist specific site.

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Songwriters Guild President Testifies On Need for Copyright Small Claims Court [Video]

1In this video Rick Carnes, president of the songwriters guild, gives testimony on the need for a small claims court for copyright infringement, something which the recent CASE act would help establish.

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AT&T Adds Free Pandora Premium, Amazon Music To Select Mobile Plans

Pandora + AT&TJust days after the AT&T Time Warner merger, the combined company is rolling out new video and music offerings to its mobile subscribers. Starting Tuesday, June 26, 142 million AT&T subscribers will have access to Pandora's on-demand music service and Amazon Music Unlimited.

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Create Playlists Simultaneously on Spotify, Apple Music, YouTube, Napster, More Free with Soundsgood

soundsgood.coPlaylist distribution and sharing app Soundgood has announced a new integration with Napster and an improved integration with Apple Music. The app, which enables playlist distribution and updates to multiple streamers simultaneously, is used by 19,000 influencers and music companies. 

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5 Reasons To Release Your Music On Vinyl

1While it would have been hard to believe a decade ago, vinyl is back on the charts as a medium of music consumption. In this piece we look at the pros and cons of putting your music on vinyl, and why a format that may seem cumbersome and expensive just might be worth the investment.

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What To Do If A Band's Name Is Similar To Yours

1The music industry is fraught with trademark disputes, and any artist would be well advised to take steps to avoid such infringement conflicts before they arise. In this piece Katelyn Kindberg talks us through what to do if your artist name is similar to that of another band.

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SOCAN Reports Record Royalty Distribution, Digital Up 44%

Socan-logoSOCAN collected a record $352-million in total royalties in fiscal year 2017, continuing a seven-year trend. The Canadian PRO said the jump was driven by a 44%  increase in revenue from Internet sources and a 13%t surge in royalties from countries outside of  the county.

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Instagram To Lift 1 Minute Video Cap Later Today, YouTube Creators Lured

instagram videoInstagram will launch a new video hub today and expand the 1 minute video length cap to a full 60 minutes, according to multiple sources. The announcement will be made at a press event at 9AM PT/ Noon ET today.

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