Little tweaks in your social media strategy and simple messages, tweets, or emails can make a surprisingly large impact on your music career. And those little changes can add up to something game-changing.
Good PR isn't cheap. Nor is it free. If you can't afford a legit PR campaign, then chances are you might not be ready for it... but at the same time, it's also extremely difficult to elevate yourself or your band without some good PR behind you.
Compared to individual posts, Facebook’s Pages receive far less traffic, however they are often the first stop for someone new to your brand - are you making the most of each impression?
Dispensing best practices for establishing, reaching, and growing your tribe, Seth Godin, an entrepreneur, marketer, and keynote speaker, speaks to the spirit of independent musicians and music industry professionals more than one might originally suspect.
In a world that has permanently shifted to instant news consumption, the internet is king in getting information to consumers. Cutting through a intensely saturated market is increasingly challenging, but Sam Friedman offers these tips from his post on Sonicbids Blog.
This time of year means music conference after music conference. For an indie musician, this means countless opportunities to learn and network. Singer and songwriter Elaine Romanelli shares the second installment of three on how to get the most out of music conferences with tips from our friend, publicist Ariel Hyatt.
Music conferences are in full swing this time of year. While I am sure that many of you are super excited for events like the Indie Artist Summit in Nashville this weekend, I want to bring to your attention another amazing conference coming up this week. This year's Folk Alliance International Conference brings over 3,000 attendees per year and is sure to deliver some great insights into taking your career to the next level. With conference season gearing up, Elaine Romanelli shares in the first of this 3 part series how to get the most out of music conferences from PR powerhouse Ariel Hyatt.
Snapchat has been very public about its music ambitions, including rumored talks to start a label or to buy Taylor' Swift's Big Machine records in tandem with Apple. Today those tune-driven dreams took a concrete step forward with the addition of music to the ultra-popular messaging app. Beware the coming lip sync apocalypse.
Lee Parsons is Co Founder of Ditto Music, a music distribution platform for over 80,000 artists. This is an extract from his ebook “How to release a top 40 single, case studies from artists like Sam Smith and The 1975” which can be downloaded here. Koopa and Ditto Music – The story of the first unsigned UK top 40 single.
When it comes to your music career, it's not all about generating sales and making money. You do it for the joy, the creative satisfaction, and the positive impact your music has on people's lives. But creating revenue is important. Learn how with this excerpt from Bob Baker's The Five-Minute Music Marketer: 151 Easy Music Promotion Activities That Take 5 Minutes or Less.
When you are an independent artist, making an album is a feat in itself. All of the months of planning, writing, recording can be enough to occupy all of your energy. Now that the project is done, it is now time to market and release your album. But how do you know when is the right time to set your album out for release?
Have you heard of Midem? It's the leading annual music industry event in Europe, and it will take place in Cannes, France on June 5-8, 2015. Over 6000 music tech people, managers, agents, labels and publishers come together to exchange information and do business. Midem is a four day, multi-faceted event. It includes a conference of educational talks, exhibition booths, a live music festival, networking events, as well as several competitions for artists, their promotional teams, and music tech startups.