Now Submit Directly to Spotify’s Playlists

Spotify - submit directSpotify has opened the process of submitting music to 2018's holy grail of music marketing - Official Spotify playlists. Ariel Hyatt and the team at CyberPR have put together a guide the new playlist submission tool and and ways to improve your chances of success. 

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Teen Social Media Cord Cutting - Should It Worry The Music Industry?

1Adults have been anxious about the smartphone usage of youths for some time, and it appears teens themselves are jumping on the concern train, with more than half of teenagers feeling they spend too much time on their phones. This raises the question, however, will efforts to combat this tech addiction help or hurt the music business?

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5 Free E-Courses To Help You Improve Your Side Hustle

1Particularly true for those in the music business, having a side hustle or two can go a long way towards making ends meet, whether it's selling merch, drawing in web traffic, or building your following on on social media. Here we look a five free courses that can help give you a leg up.

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Amazon Music Launches Ad Campaign w/ Ariana Grande, Kendrick Lamar, SZA, More [VIDEO]

image from assets.pcmag.comAs anticipated, Amazon Music has launched its biggest marketing campaign to date, It's part of an effort to claim the growing streamer's status alongside Spotify and Apple Music. This new campaign focuses on voice music search with Alexa under the slogan and hashtag #AVoiceIsAllYouNeed.

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Measuring The Impact Of Music Micro-Influencers

Micro-influencerThe rise of platforms like Facebook and Instagram have made it that much easier for micro-influencers to permeate the customer journey, but measuring their exact impact can be difficult. Here we look at why this is so challenging, and two metrics you can track for meaningful data.

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5 Things You Must Have Before Hiring A Music Publicist

1While many artists and bands may think that hiring a publicists is some kind of silver bullet that will instantly propel them on to fame and fortune, this is far from the truth, and hiring  publicist is something artists should only do when they're good and ready.

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5 Ways To Win During Music's 'Moneyball' Moment

1A recent data-driven approach to artist discovery from the team at Instrumental has been receiving comparisons to Billy Beane's statistical approach to building a baseball team. Here we look at five ways those  in the music industry can use this approach to their advantage.

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What To Consider Before Hiring A Music Publicist (HELP!)

1As an artist, having a music publicist working for you can be a huge asset,  particularly given that most publicists now double as digital strategists, and help to shepherd and artists overall brand. That said, there are several important things to consider before committing to hiring a publicist.

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Get #1 Music Business Book On Amazon For Just 99¢

image from images-na.ssl-images-amazon.comThe music business is a difficult career path, particularly when you’re first starting out. We try to share advice to make that journey easier hear on Hypebot and one of our most trusted sources is Bobby Owsinski. His new release, The Music Business Advice Book, is already the #1 music business book on Amazon.

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How To Discover, Monetize Your International Audience

5While the growth of your audience has in the past typically been a linear progression, but changes in technology and the ways in which we access music now mean that international growth can occur simultaneously to regional growth. Here we look at how to tap into and monetize your international audience.

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4 Essential Social Media Copywriting Tips From Grammerly

1For any organization using social media (buts bands and artists in particular) every post represents an opportunity to tell your story and engage with fans, with compelling content that is either amusing or engaging. Here we look at four tips for writing solid social media copy.

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Free Online Tools For Crafting Your Own Album Cover

1The artwork on album can, for some artists, be something of an afterthought, but album artwork is hugely important when it comes to selling your music. That said, getting album artwork can also be hugely expensive, so here we look at five free online tools for creating your own.

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Thinking Outside The Feed: Using DMs & Augmented Reality

1Capturing an audiences attention for any meaningful amount of time has become the challenge of the age, with attention spans now at an all-time low. Here we explore how more recent technological developments like augmented reality or fan-focused direct messaging can be harnessed for just such a purpose.

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What Are All These Different YouTubes, And Am I Earning Money From Them?

1YouTube has developed into quite the massive lumbering internet video tech property over the years, with its fingers in a number of pies. Regardless, it remains an important tool for artists, so here we delve into exactly what each YouTube brand/property is.

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Press Release And Beyond: Mastering Event PR

1While artists are likely to invest copious amounts of time and energy into building and maintaining their relationships with fans and sponsors, press often falls by the wayside. Media coverage is important however, and can often be your mealticket to a packed concert hall. Here we explore how to foster a positive and productive relationship with the press.

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