David Roberts is the founder of the Sunshine Promotion company. Based out of Nashville, TN, his blog "Sunshine Promotion" helps artists achieve real goals with hard facts, case studies, and templates of music business plans to follow.
Recently, I had the chance to chat with EricTheReDD, the former general manager of WJSC-FM (Johnson State College, Vermont) about his experience with college radio and everything it takes to get your music played on a college radio station. I’ve kept things in a question/answer format to make them easier to read. Enjoy!