This week on MusicThinkTank, we looked at details to go over with your manager pre-tour, how to brand you music with a domain name, make money from it off YouTube, and more.
One of the best ways to get new strategies and ideas for your music career is to look at what other musicians are doing. So Dave Kusek and Lindsey McGrath of the New Artist Model are putting together a series of case studies from talented and successful musicians who are pushing the envelope in the world of indie music. The first installment is musician Mike Sullivan.
As a creative artist, it's unlikely you want to sink excessive amounts of time into social media marketing, meaning efficiency becomes key. This article covers how artists can diversify a single piece of content for application across a variety of platforms, thereby saving time and maximizing fan engagement.
While many artists may forget or simply not bother adding tags to their music, tags are incredibly useful as far as making your music discoverable not only to fans, but also anyone else in the industry searching for music like yours. Here we look at some pointers for maximizing the effectiveness of your search terms.
In case you haven't heard, Snapchat is taking off for the mainstream public. It is a great way to make personal contact and to receive instant feedback from your fans. This means that it’s prime time for musicians to start building their Snapchat following and learn how to use it to benefit their music careers. Assuming you already have a Snapchat account, here are 10 tips to get the proverbial ball rolling.
Recently on MusicThinkTank, we looked at the value of having the right mindset, how to create an effective marketing plan, five SEO tips for artists, and more.
While any number of artists have seen success using Snapchat, DJ Khaled has unquestionably his use of the popular photosharing platform to a whole new level, with over three million followers engaging with his content. Here we look marketing strategy which has allowed Khaled to achieve such Snapchat fame.
In her recent article, The Music Business Reimagined, Vickie Nauman discusses the continuously evolving intersection between music and technology and the perpetual motion towards a digital music economy. More than ever before, the necessity to engage digitally and develop a strong online presence is extremely important for musicians, both established and emerging.
What's the one thing an artist needs in order to achieve success in their musical career? This article alleges that the correct mindset is the most important factor in determining and artist's future in the industry, and how it allows an artist to overcome the various challenges which they will inevitably face during their career.