Singer songwriter Smokey Robinson too the stage in a somewhat different capacity recently to act as a moving and powerful advocate for artists' rights, delivering a passionate defense to the Senate Judiciary Committee as they deliberate on the Music Modernization Act.
As the use of big data as a marketing tool gains speed in music industry, Natasha Lane here explores in depth the definition of big data, and how it applies to music itself, and the marketing strategy implemented for said music.
The relevancy of the Billboard Hot 100 has long been argued by those operating in and around the music industry, receiving particular criticism for the weight which it gives to streaming, something which Billboard is hoping to fix in newly instituted alterations to their measurement system.
Having been in financial hot water for some time, Pandora is anxious to crank up its revenue, and so has increased the number of ads which play on its free tier. Unfortunately, although perhaps not surprisingly, this uptick in ads seems to have blown up in Pandora's face.
Subscription based online music and audiobook retailer eMusic has been struggling of late, and most recently has been seeking salvation by reinventing itself as blockchain platform, a makeover which seems unlikely to end successfully.
While online streaming and terrestrial radio both seem to have figured out the best way in which to gather listener data, online radio is lagging behind in this department, a problem which needs to be solved if they hope to keep/bring in advertisers.
New numbers have revealed that YouTube is more popular than every other streaming service combined, and while there's some suspicion regarding these numbers, there remains a great deal that Spotify could do to make itself a little more user friendly to consumers.
Data shows that interactive streaming has become the dominant form of music consumption, largely replacing previous means of listening, and causing us to look back at the less than lucrative (albeit brief) fourish year period of music downloads.
Although none of it is shocking new data from the most recent IFPI study has given us a glimpse of what a later stage streaming economy might look like, thanks to the numbers coming from Spotify's home country of Sweden.
"I spoke on an incredible panel for AIMP here in New York City a few nights ago all about branding and marketing," writes Ariel Hyatt of CyberPR, "and in a roundtable discussion after, an artist asked me what my history was in the music business. he asked, “How do you know so much about locating super fans and building?”
Chinese streaming company Tencent Music is rumored to be headed for an Initial Public Offering in the very near future, with a valuation high enough to make it the fourth biggest streaming company in North America.
In this piece Bobby Owsinski refutes the idea that technology will "save" the music business, arguing that as long as people want to hear music, there will be a business around it, and that things like blockchain tech can only be so beneficial.
A theory often perpetuated by Spotify maintains that streaming will yield more revenue than downloads or traditional retail sales, as it generates money for the artist with every play, as opposed to a one-time purchase. Unfortunately, streaming is a lot more like traditional sales than Spotify is letting on.
The Music Modernization Act has passed the U.S. House of Representatives, and while much of the bill's content seems positive on the service, there are a number of ways in which it could be altered to favor all music creators.
Having recently gone public, Spotify remains busy making alterations to their service, most recently unveiling an updated interface for those users just now joining at the freemium level, which allows greater access and control over playlists.
[UPDATED] In 2015, MondoTunes offered something revolutionary - free music distribution to the major services. Months later, the company came under fire after it changed the terms. Now MondoTunes, which has rebranded as an affordable flat fee distributor, is working to bring back early customers.
Glenn Peoples documents how the release of a new Manic Street Preachers album slipped under his radar due to a combination of product shortcomings and user error, and how better data can keep it from happening again.
VEZT, the blockchain powered marketplace that lets fans share ownership with artists in their favorite songs, has announced an advisory board packed with music industry leaders and the hiring of Swedish producer and music tech investor Andreas Carlsson as Chief Strategy Officer.
While copyright and licensing law have a lot of catching up to do to be brought into the digital age, the Music Modernization Act's passage by the House Judiciary Committee brings reform much closer. Here we look at what's inside this package of bills.
Although not always recognized as one of the frontrunners in the streaming world, Amazon Music is truly gaining in popularity; reportedly having as many as hundred million active users, double it's count from just six months ago.
Revenues from recorded music in the United States grew from $7.5 billion in 2016 to $8.7 billion in 2017. In 2017, subscription and ad-supported accounted for 65% of U.S. recorded music revenues, up from less than 10% in 2011. 2017 was also the first time in years that physical sales eclipsed download revenues.
In this issue of W. Tyler Allen's GROWTH column, he explores essential growth strategies for artists and the concept of growth marketing as it applies to advancing your career goals in the music industry.
This chart from Statista shows the decline in digital music single downloaded sales in the United States from 2004 to 2017. Last year, 553.5 million digital music singles were downloaded in the U.S., down from 743 million a year earlier.
While producers used to get paid as a result of physical sales, music's decline in the retail sector has mad it difficult for producers to see a return on their work. This could all change, however, with recently the reintroduced AMP act stipulating that producers get paid for streaming.
Maverick Management has appointed veteran label exec Meredith Gardner to the role of Senior Vice President of Digital. In her new posting, Gardner will lead the company’s digital team as well as consult on digital marketing strategies for Maverick’s client roster.
Domain and website hosting service GoDaddy has been ordered to suspend four domains used by music pirates. Mp3Juices-Download-Free.com, Melodiavip.net, Foxmusica.site and Fulltono.me. Each had offered unlicensed mp3 downloads.
With the rise of streaming, access to music (and media in general) has become easier than ever. While one might assume that this would negate any need for illegally downloading music, it appears that piracy is actually on the rise.
As weakening antitrust laws and consolidation of businesses continue, virtually every corner of the music industry is now controlled by a choice few companies, whether its streaming or live music, writes Will Meyer. Here he explores why these monopolies must be taken seriously.