Nowadays, getting a sync licensing deal is one of the best ways for an artist to profit off of their recorded music, and while it may seem like opportunities such as these are easier to come by with a major label at your back, being an independent artist may actual be an advantage where sync deals are concerned.
Jeremy Wineberg is the co-founder of Heard Well, a label that bridges the digital and physical divide in a whole new way. Heard Well distributes compilations from YouTube stars like Connor Franta, but exclusively sells physical packages and digital downloads. We asked him about the label; his previous project, the Music Tee, and why ten year olds are willing to buy CDs even though they don't know how to play them.
Merlin, the global digital rights agency for independent labels has announced that it is reducing the administration fee for deals with members by 20% from 2.5% of revenues to 2%. This marks the 5th time in 4 years that Merlin has reduced admin fees. They are now almost a quarter of what they were in 2012.