How To Build An Email List From Scratch

1Despite its age, email has endured as one of the most effective marketing techniques available to artists and bands. Getting started is difficult however, and growing an email list worth having takes time and effort. Here we look at how to build one from scratch.

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Music Theory: Does It Still Matter?

1Last year, Rihanna's "Work" sent us into a spiral of discussions for days about where the tonal center was in that song, and what key it was in. People on the internet still can't agree. Regardless of that, we examine the ways that music theory (in the European classical sense) can still be relevant in today's popular music, and how we need to adapt its contours and constructs to be able to fit new musical languages inside. 

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Music Think Tank Weekly Recap: Playlists Kill Albums • Engaging Fans On Twitter • Transportation • More

6a00d83451b36c69e201b8d291fefc970c-150wiThis week contributors on MusicThinkTank looked at whether playlists could kill off albums, how to engage more fans on Twitter, the best way for your band to get around on tour, and more.

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How To Get A Solo Music Career Off The Ground

1[UPDATED] Being a successful solo musician is no easy task, and before fully embarking on a career as a solos performing, there is a certain amount of planning that should be done lest your hopes and dreams crumble before you've even begun. Here we explore how to launch and promote a solo career.

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Music Think Tank Weekly Recap: Production Cost • Promote Your Demo • Self-Produced Concerts • More

6a00d83451b36c69e201b8d291fefc970c-150wiThis week on MusicThinkTank, we looked at whether you're treating your production costs the way a business would, how to succeed with self-produced concerts, the best technique for promoting your demo with no budget, and more.

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Treat Your Production Costs Like A Business

1When it comes to taking your passion project seriously and moving things to the next level, then its time to start treating your hobby like a business -  particularly when it comes to tax write-offs. Here we look at how formalizing your musical pursuits can save you money in the long run.

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Music Think Tank Weekly Recap: Music PR • Crowdfunding • Rehearsal Venue • More

6a00d83451b36c69e201b8d291fefc970c-150wiThis week on MusicThinkTank contributors looked at a reconsideration of how to approach music PR, music crowdfunding campaigns to keep an eye on, how to help your band relocate to a new rehearsal venue, and more.

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8 Crowdfunding Campaigns To Keep Your Eye On And Why

2Crowdfunding can be a tricky needle to thread in any industry, and the music business is no exception, but if you can make your campaign stand out, your chances for success become that much greater. Here we look at eight crowdfunding campaigns that are exceptional for one reason or another.

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MusicThinkTank Weekly Recap: Jannelle Monáe • Promoting On A Budget • Safe And Secure • More

6a00d83451b36c69e201b8d291fefc970c-150wiThis week on MusicThinkTank, we explored the new era of Janelle Monáe, how to promote your new project on the cheap, the best way to stay safe and secure at a music festival, and more.

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Band Breakup: How To Pick Up The Pieces

1As with relationships of any kind, the exciting possibilities which emerge at the outset of starting or joining a band often evolve into the harsh reality that things just aren't going to work out. Here we look at the best way to pick up the pieces and move on when your band breaks up.

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9 Resources For Musicians On The Road

1'The world can seem like a harsh place to independent artists on the move, but the modern age has a variety of helpful resource that can make DIY touring a reality. Here we look at 9 resources for artists, whether they're looking for gigs, management, or housing.

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Music Think Tank Weekly Recap: Support Your Scene • Guitar Essentials • Creative Marketing • More

6a00d83451b36c69e201b8d291fefc970c-150wiThis week on MusicThinkTank we examined why it's so valuable to support your local music scene, essential equipment for every guitarist, creative marketing resources for those on a budget, and more.

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20 Creative Marketing Resources For Bands And Artists On A Budget

1With most most musicians who are just starting out, money is typically scarce, and amassing the necessary resources to achieve success is no easy feat. Here we look at twenty creative marketing resources available to artists on the cheap.

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Music Think Tank Weekly Recap: Selling Merch • Financial Lifehacks • Your Music Career • More

6a00d83451b36c69e201b8d291fefc970c-150wiThis week on MusicThinkTank we explored subtle ways of selling merch at shows, some key financial life hacks for musicians, what to do if your job doesn't match your music career and more.

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