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MusicThinkTank.com Weekly Recap: The Four P’s of Playing Live Shows & More

Where

The Music Industry

Thinks Out Loud

• Ariel Hyatt: 7 Burning Social Media Questions
• Simon Tam: If Your Music Career Was Like a Food Cart
• Emerson Maningo: Three Steps on How to Become a Record Producer
• Dave Cool: The Four P’s of Playing Live Shows: Preparation

The Four P’s of Playing Live Shows

It takes hard work to put on a good show. On Music Think Tank, Dave Cool takes the Four P’s concept in marketing and applies it to playing live shows.

In this post, Dave explains everything that goes into preparing for a show. Do you have any tips to add?

3 Steps Towards Becoming A Record Producer

Are you interested in becoming a record producer? In order to become a record producer, you will have to possess knowledge in music and have an ear for transforming a song. On Music Think Tank, Emerson Maningo outlines 3 steps to help you start a career as a record producer.

If Your Music Career Was Like a Food Cart

Have you ever compared your music career to other businesses? On Music Think Tank, Simon Tam describes the similarities between a music career and a food cart. Artists like food carts need to figure out how to offer something new or different to get people interested. Have you done something different to get noticed by potential fans?

7 Burning Social Media Questions

Social media can be a hassle at times, but artists should try to embrace its benefits. On Music Think Tank, Ariel Hyatt talks to Corey Denis, a consultant, who helped Ariel embrace social media. Also, ArielPublicity will be holding a free music success teleseminar series on social media this Wednesday, February 15 at 8 pm EST.

The MusicThinkTank.com Weekly Recap: Unbundling The Album

Where

The Music Industry

Thinks Out Loud

• Bobby Owsinski: The Science Of Email Timing
• Mark Doyon: Hear-Like-Buy: Why Spotify Is Marketing, Not Commerce
• Frank Woodworth: Unbundling the Album: A Business Case for Releasing Single Songs
• Brian Hazard: What Artists Should Know About Headliner.fm

Unbundling The Album: A Business Case For Releasing Single Songs

Many fans prefer buying singles instead of the whole album. Most agree with this and yet, the music industry has stubbornly stuck with the business model of releasing albums. On Music Think Tank, Frank Woodworth has written an essay to prove that selling single songs can be better than selling albums.

Hear. Like. Buy. Why Spotify Is Marketing, Not Commerce.

You've read the complaints about Spotify royalty rates. On Music Think Tank, Mark Doyon explains why he thinks that Spotify isn’t so bad, and how the service is helping artists gain exposure. Doyon thinks that people will be more likely to buy music if they can hear it.

The Science Of Email Timing

Many artists utilize email to market themselves and engage with fans. Email marketing is a great tool, but do you know when the best time is to send your emails? On Music Think Tank, Bobby Owsinski has tips and tricks on getting your timing right. Have you found an optimal time to send emails to your fans?

MusicThinkTank Weekly Recap: The Music Industry vs. The Recording Industry & More

Where

The Music Industry

Thinks Out Loud

• Dante Cullari: A Response to SOPA: Free Pays(More)
• Ariel Hyatt: The Musicians’ Guide To Google – Hot Tips To Maximize Your Google Experience

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The Difference Between The Music Industry & The Recording Industry

Many people use the terms “music industry” and “recording industry” interchangeably, but there is a distinct difference between the two. On Music Think Tank, Jeremy Belcher writes about the difference. The music industry covers a bigger range of industries while the recording industry is a small subset of the music industry. It's important to use the right term when referring to the state of the industries. Do you use the terms correctly?

One For All, Or All For One? Solo vs The Band In The Age Of Social Media

The sky is falling...the music industry continues to live a “Chicken Little” scenario. At least, that’s how Paul Adler describes it on Music Think Tank. Many in the industry think that the business model of the self-promoted solo artist has a better chance of success than a traditional band. It might be easier to be a solo artist and you wouldn’t have to deal with all the issues and conflicts that come up in bands. What do you think of solo artists versus a band in the age of social media?

A Musicians’ Guide To Google – Tips To Maximize Your Google Experience

There’s no denying Google's impact. It has become part of the vernacular (I am going to google...). On Music Think Tank, Ariel Hyatt explains why Google is awesome and shares 9 tools the search engine offers.

A Response To SOPA: Free Pays (More)

Weighing in on SOPA and free music on Music Think Tank, Dante Cullari shares his view that free pays more and talks about his  platform, Beat-Play which allows artists to give music away free. Then, the artists can show their popularity and work with brands to create ads that engage fans. What are your thoughts on this business model?

MusicThinkTank.com Weekly Recap - Spotify: Millions Of DJs & More

Where

The Music Industry

Thinks Out Loud

• Simon Tam: The Real Reason Why SOPA Didn’t Pass: Marketing
• Wes Davenport: The 5 Most Important Skills Twitter Teaches Us
• Shane Jones: Digital Piracy Vs. The Music Industry [Infographic]

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David Dufresne On Spotify: Millions of DJs

Many artists have already expressed their concerns with Spotify and other streaming services. There’s concerns over the small amount of revenue, the unfairness felt by many indie artists/labels versus major ones, and lack of transparency. However, on Music Think Tank, David Dufresne, CEO of Bandzoogle, expresses his opinion of Spotify and how having your music on the service can possibly help you. What is your opinion on Spotify and is your music on Spotify?

How To Open For A Major Artist Or Band

If you’re the opening act for a major artist, your music will be able to reach more fans and can help build up your career, but how do you get that coveted spot? On Music Think Tank, Simon Tam talks about ways to get a chance to open for artists.

Musician’s Guide To Setting & Achieving Goals In 2012

What are your goals for this year? Do you strive to put out a new record, network more, play more shows, or gain more fans? (The list goes on...) Are you prepared and do you have a roadmap for your career? If you need some guidance, Ariel Hyatt has a post about setting goals on Music Think Tank. Start creating your personal roadmap.

The 5 Most Important Skills Twitter Teaches Us

With so many social media tools, one must wonder what will happen when another social media site will pop up making the sites we currently use (like Twitter) obsolete. The skills you learn from Twitter won’t become useless though. On Music Think Tank, Wes Davenport gives us 5 skills from Twitter that you can use on your music career.

The Real Reason SOPA Didn’t Pass: Marketing

Last Wednesday, several major websites (Wikipedia, Reddit, Mozilla, WordPress) blacked out to protest SOPA and PIPA. These two controversial bills were proposed to fight online trafficking in copyrighted intellectual property and counterfeit goods. Many protested because they felt that SOPA and PIPA would censor the Internet and go against freedom of speech. On Music Think Tank, Simon Tam gives his opinion on why he thinks SOPA and PIPA didn’t pass. What are your thoughts on fighting online piracy and protecting copyright?