Artists, like it or not, are frequently judged by their streaming and social media numbers. That said, it has become difficult for artists to break through the digital clutter and be noticed by potential fans. This how-to guide provides tips on finding your audience, monetizing your online presence, make the most out of streaming services.
As we reported on Friday, thanks to a new plug-in from Torrents-Time, Pirate Bay has just become the world's biggest free video streaming site, and others like KickAssTorrent have pledged to follow suit. We speculated that free music streaming was right around the corner; and now, Torrent-Time has confirmed a pending music rollout.
The granddaddy of torrent trackers, Pirate Bay, has already had nine lives. But it just grew a second head with thanks to a new browser plug in that effectively turns it into the worlds largest streaming site. For now, the browser is aimed at video streaming, but music is inevitably just a few tweaks away.
There's an ongoing debate in the music industry about fairness. How much should Spotify, Pandora and other digital services pay to use music? And how should the money be divided between performers, songwriters and record labels. One particularly contentious issue is the ownership that the major labels took in Spotify, in lieu of higher royalty payments.
News that SFX was seeking bankruptcy protection and wiping $300 million off its balance sheet, sent shivers throughout the music industry, particularly within the EDM community. But Beatport, one of electronic music's most popular download stores and streaming services is promising to continue payments to artists and labels, as usual.
Despite Amazon's aggressive push into video and ongoing efforts to serve as the hub of anything consumers want, their moves in music have been guarded. Amazon's music streaming service, available free with a Prime subscription, though building momentum, offers a fraction of most competitors' 30 million tracks. That appears about to change.