By Eric Peckham on Medium.com
The evolving music industry is turning top managers into moguls—operating across media, tech and consumer brands The evolution of the music industry is putting greater power into the hands of top artist managers and transforming their firms—traditionally very small, behind-the-scenes operations—into miniature conglomerates operating across media, tech, and consumer brands.
In the information age in which we live, falsehoods, myths, and misnomers about today's music business are prevalent. But if you want to get ahead and achieve your goals, you better focus on the realities of the business. Here are five universal truths that all musicians should understand.
As an independent artist, it can be very easy to want to find as many opportunities to gain exposure. For some, getting exposure can be a challenge. For others, exposure can mean taking every opportunity to let the world know about your music. But is there a line for having too much exposure? If so, where do you draw that line. In this article Kyle Williams explains how exposure can be used to either help or hurt your career.
Many of my musician friends, especially the ones who lead their own bands, spend a lot of time worrying about and planning out what they're going to say onstage and when they're going to say it. There are plenty of advice articles that cover things that you can and should say onstage, but equally important are the things that you should avoid saying at a gig.
Rob Hallett, former head of AEG Live's UK operation, has returned to the music business as the head of a new venture, Robomagic. According to Music Week, Hallett bills Robomagic as a multi-faceted "360" company, focused on the live sector. While Hallett described it as a boutique, Hallett says the firm has the financial backing to compete with larger players in the market, including Live Nation and AEG.
With 2015 just getting underway, it may be time as a musician to re-calibrate your goals for the new year. If you are a seasoned independent artist, this time in the year is great to evaluate your achievements for the past year and focus on what lies in the year ahead. For the DIY musician novice, now can be a great time to decide what aspects of your career you would like to focus on and what can be held off in the upcoming year. Ariel Hyatt shares in this article how to goal-set in the upcoming year for your music career.
As a touring musician, it's nice to have the financial stability that a day job can provide. Finding a job flexible enough to allow you to leave for several weeks or months at a time is crucial while you develop your career as a successful musician. The following five jobs are some of the best options for touring musicians based on their scheduling flexibility and regular hiring availability.
(UPDATED) BandsInTown announced today that more than 15 million music fans have downloaded its app. The company also shared that 250,000 artists now use the platform to promote their live shows. 66,000 new artists including Usher, indie buzz band Mating Ritual, Childish Gambino, Jhené Aikoand DJ's like Amon Tobin joined in the last year alone.
Guest Post by Courtney Harding on This Week In Music Tech Tumblr
With the publication of Ethan Kaplan’s totally brilliant “Generic Article About Spotify” a few weeks ago, I thought we’d truly hit the limit on how many ways we could skin the streaming cat. But alas, here’s comes noted old white man and Pink Floyd member Nick Mason to complain about Spotify (and Apple. How cute, he thinks it’s 2006!) They don’t pay artists. They “devalue” music. Only one more cliche and I get a bingo!
[UPDATED] Yesterday, Google announced changes that could help artist and promoters at every level to sell more concert tickets. From now on, a Google Search for an artist or venue will highlight show and ticketing info drawn directly from Ticketfly, Ticketmaster, AXS and other major ticketers. To find out how this might effect the concert business and ticket sales, we turned to Kristina Wallander, VP of Marketing at Ticketfly.
By Alex Cohen from Berklee College of Music's Music Business Journal.
Although technology may have destroyed the recorded music market, it has played a significant role in enhancing live performances. Recent developments need to be heeded by both artists and concert producers.
Google has been enhancing music related search in recent months highlighting links to tracks and videos; and a new search feature makes it much easier for fans to discover and buy tickets for live shows. Available on desktop, mobile and within the maps app, Google Search now highlights show info drawn directly from Ticketfly, Ticketmaster, AXS and other major ticketers. Studies have shown that more than 40% of tickets are unsold due to lack of awareness.
How Google Search Will Help Sell More Tickets
Ride share service Uber is doubling down on music as a sales driver. First there was a deal to have your Spotify playlist blaring as you took your ride. Now, thanks to a deal with Live Nation, concert-goers can request Uber rides directly through their Live Nation app.
Paul McGuinness, the former manager of U2, has moved to liquidate his music management firm, a voluntary decision to wind the business down with the lion's share the assets going to Live Nation. According to The Independent, Live Nation paid $30m in the bid to acquire Principle, in a deal that also included the purchase of Madonna's entertainment company, Maverick.
Independent musicians have a lot on their plate. With touring, recording and promoting artists have to handle all aspects of their career on their own. This, however, can raise some issues. Without the large team of publicists, booking agents, and managers behind them, artists normally have to make every aspect of their career appeal to those that they want to partner with. With that in mind, Simon Tam reminds us there is a fine line between promoting yourself well and over selling yourself as an artist.
Are you struggling to get your music heard by new fans and those in the music industry who could be influential in your career? If you're like most serious musicians, you probably are, and finding a mentor could be in your greatest benefit. A mentor can save you time by teaching you the lessons it took them years to learn while pointing you in the right direction for your career. A mentor can operate in one of two ways:
The lawsuit brought by the National Conference of Personal Managers (NCOPM) challenging the constitutionality of the CA Talent Agencies Act will finally have its day in court a oral arguments have been scheduled for Mar. 6, 2015. "The provisions, interpretation and enforcement of the TAA have unfairly singled out personal managers and denied us our constitutional rights," said NCOPM President Clinton Ford Billups Jr.
The Book of Mormon has become of one of the most beloved broadway musicals since its debut in 2011. There are a lot of elements that make a great musical. Great comedy, amazing original songs and heartfelt drama are in most musicals. However, there is a certain spark and chemistry that turns an ordinary musical to a great musical. In this article, Cherie Nelson explains in this article what makes The Book of Mormon a hit year after year.
By Bobby Owsinski on Music 3.0 Blog
One of the things that the new digital economy has taught us is that people value experiences more than products. In fact, many times consumers are willing to spend far more for an experience than they would ever spend for a digital product, considering that many think digital products should be free.This was recently illustrated once again when PJ Harvey offered her fans a look into the recording process for her next album - for a price.
Live Nation is shutting down its Boomrat electronic dance music discovery site on January 15th. Live Nation had acquired and launched Boomrat in July of last year. The Boomrat team and much of the services content and technology will be merged into Live Nation owned EDM hub Insomniac.
The end of the year is upon us, and that means it's time for resolutions! We've all made the typical resolutions before – get in better shape, stop eating junk food, quit smoking, spend less money – but what about those specific to you as a musician? There are plenty of things you may want to do in 2015, but we'd suggest starting with these six resolutions to really kick your music career into high gear. Don't forget to customize them (e.g. "I'm going to release one new song a month," or "I'm going to attend at least three music conferences by the end of the year") to align them with what you personally want to achieve!
Top executives Eric Garland and Ethan Kaplan have exited Live Nation Labs, the concert and ticketing giant's digital innovation hub, according to multiple sources. Labs was created after Live Nation's December 2011 acquisition for a reported $30 million of the small but influential media measurement service BigChampagne, co-founded by Garland and Joe Fleischer. Fleischer remains part of Live Nation's restructured digital effort.