After several attempts that failed to gain traction, YouTube is taking another stab at something the record labels insist it must - get people to pay to stream music. MIDiA analyst Mark Mulligan looks at why Google cares about subscription streaming and the new service's chance of success.
YouTube announced yesterday that it has added "music in this video" artist, songwriter and publisher credits to more than half a billion videos. But our sample of music videos revealed a pattern of missing credits. Now, YouTube has confirmed the omission.
YouTube's promised reboot of its music and video services will launch on Tuesday armed with new features. Borrowing from the Spotify playbook, a freemium ad-supported version of the new service will be used to lure $9.99 per month subscribers.
YouTube has added "music in this video" artist, songwriter and publishers credits to more than half a billion videos. In addition to official music videos, the credits are being added to user generated content and virtually any YouTube video that uses recorded music.
In part one of this three phase series, Justina Grayman describes the process of raising the necessary money to successful fund the production of dance video. In phase one she details the creation and communication of a community-oriented vision.
Donald Glover aka Childish Gambino’s “This is America” is dominating YouTube and the cultural conversation with 85.3 million views in its first week on YouTube. It's the biggest first week debut of any video in 2018 and the #1 on the YouTube Songs chart in 11 countries.
New numbers have revealed that YouTube is more popular than every other streaming service combined, and while there's some suspicion regarding these numbers, there remains a great deal that Spotify could do to make itself a little more user friendly to consumers.
YouTube this week launched new and revamped music charts in 44 countries, as part of what is likely the runup to its new music-centered paid subscription service. The new YouTube charts also offer an unfiltered alternative to some recently reconfigured Billboard rankings.
David Deal highlights how the release of the poignant and provocative "This Is America" from Childish Gambino (aka Donald Glover) reminds us of music's power to confront society's issues in a tumultuous and oppressive time.
A new report out from IFPI has revealed some interesting news about the music economy. Apparently YouTube boasts more music plays than Spotify, Apple Music, and all additional streaming platforms put together, despite having the lowest royalty returns.
UPDATE: YouTube's new music service did not launch so far at Google I/O. - YouTube has promised a new paid music streaming service for months, as part of a plan to counter objections from artists and labels that feel the Google owned company pays too little for music. .
Donald Glover, aka Childish Gambino, topped a huge weekend with the release of the explosive video "This Is America" after the show aired late Saturday. By Monday morning the Vevo/YouTube video had surpassed 16 million views.
Meek Mill, just released from jail after serving time for violating probation and with many in the industry outraged by his incarceration, is collaborating with Amazon to produce a six-part documentary series on the criminal justice system.
[UPDATED] The most downloaded iPhone apps globally is dominated by Facebook and its owned apps Messenger, Instagram and WhatsApp. But new Sensor Tower data shows that the most downloaded app globally for the last 3 months is music related. but you've likely never heard of it.
Yesterday at Facebook's F8 developer conference, Zuckerberg & Co, shared a myriad of announcements including new privacy controls, an expansion into online dating and more. But two announcements were pointed directly at musicians and the music industry.
After expending a massive amount of time and energy assembling a music video you're proud of, it can be tempting to kick back and relax, but promotion is when the rubber really hits the pavement, and having a solid strategy is essential to making your music video a success.
In this interview Chris Robley Discusses with synth-pop artist Wons Phreely the process behind the creation of music video heavily featuring Phreely disembodied head, and how he managed to produce such impressive results on such a low budgets.
TUE. BRIEF: Facebook, YouTube Reveal Takedown Rules • Deezer Gets 'Flow' • Rapchat Raises $1.6M • More
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Multiple sources are reporting that the recent deals struck by Facebook for music were flat fee licenses with no reporting, at least for now. If true, they are contrary to existing deals that rightholders have with YouTube and others, and have dramatic implications for both future negotiations and ongoing demands for YouTube to improve its Content ID system.
Jason Aldean's new album will only be available on the paid Premium tier of Spotify, YouTube and other streamers for two weeks after it's release today. Major labels negotiated the free tier opt-out during recent negotiations. But Aldean, who has been skeptical of how streaming hurts sales, is the first superstar artist to officially experiment with the option.
Artists who operate YouTube channels are by now likely accustomed to YouTube's Creator Studio, a service which will soon be unveiling a new design. Here we look at some of the new features which will be included in the update, and how you can make the most of them.
YouTube's ability to detect a song's 'sonic fingerprint' is what allows artists to make money off of these of the platform, but not all kinds of songs qualify. Here Chris Robley clarifies what audio doesn't make the cut.
Hackers hit many of the most popular music videos on Vevo and YouTube overnight; and both are responding saying that while it serves as the delivery system for Vevo, it was the later that was hacked, not YouTube.
Cardi B released a new album ""Invasion of Privacy" Friday; and while not a Spotify exclusive, the full album is available on the streamer from day one. So perhaps to thank the rapper for not pulling a Taylor Swift and windowing the release, Spotify cut a TV spot that takes an amusing look inside theCardiB music school, as she her trademark quick flow.
While artists have experience some frustration with YouTube's changes to its ad policy of late, a new form of advert known as TrueView for Reach could start pulling in significantly more ad revenue for artists and bands.
Immersive music discover platform Genius has added 'Song Stories', an "experimental product" designed to give fans a deeper look at their favorite artists and songs. Song Stories combines Genius artist interviews and YouTube content including concert footage, music clips and thematic playlists to create an interactive experience that plays alongside a song as they move through each Story.
[UPDATE 2] Taylor Swift's second video for her single "Delicate" premiered overnight exclusively on Spotify, as part of a larger partnership with the streamer. The single take self-shot vertical video has been added to "This Is Taylor Swift" and select official Spotify playlists.