On Spotify, A Follow Is More Powerful Than A Pre-Save

1There are many options to promote music on Spotify, and while they all have their pros and cons, some strategies are more effective than others. CD Baby's Chris Robley illustrates why artists should focus on follows rather than pre-saves.

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90% Of Consumers In Spotify's Home Market Stream Music, But Only 43% Pay For It

FreemusicA new streaming music survey in the Nordic countries offers a look at what may be the best that Spotify and the music industry can hope for when it comes to paid versus free streaming.  Since streaming music was all but invented there, the Nordic countries of Norway, Finland, Denmark and Spotify's home country of Sweden, are considered to be streaming's most mature market. 

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The Business Of Indie Launches Tuesday

Business Of IndieIndependent labels, publishers and artists are the heart of the music business. But with media and the trades obsessed with major labels, big hits and the Life Of Kanye, indie music doesn't get the recognition it deserves. So Tuesday, Hypebot is launching The Business Of Indie as a first step to change that.

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Want More People At Your Gigs? Send Gig Reminder Emails

1Despite how great your fans may be, they can't be counted on to know when all your upcoming gigs are, and need a little gentle reminding in order to get them through the venue door. Here we look at an email reminder strategy that won't irritate fans but can help keep a show on their radar.

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The Other Playlists: How Behavior Impacts Songs

Screenshot 2018-11-11 09.02.08Since the beginning of the recording industry, the limitations imposed by format have directly influenced music, from wax cylinders to MP3s. Here we look at how the now dominant format - streaming - is reshaping music.

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MTV Acquires SnowGlobe Music Festival, Plans Global Live Music, Event Expansion

MTVMTV has acquired the SnowGlobe Music Festival, as part of a plan to expand the brand and business beyond TV. Held on New Year’s Eve, the annual event is held in South Lake Tahoe and with more than 20,000 fans for three days of music, action sports and interactive art.

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Facebook Launches Lasso: TicTok, Musically Video Clone With Massive Music Library

image from geeko.lesoir.beFacebook has launched Lasso, a much rumored clone of hugely popular short video lip sync app TicTok. The Musical.ly short music video app was acquired and incorporated into TicToc last year. 

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Apple Music Seeks Black Radio Listeners In Potential iHeartMedia Deal [Kori Hale]

3In a bid to build closer ties with black radio listeners, it appears Apple may be in the market to purchase steak in iHeartMedia a network which, despite its financial woes, carries significant influence and clout in the music business.

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Sick Of Being 'Pushed Around By Older Bands' Bad Omens Exits Senses Fail Tour

BOBad Omens has dropped off the Senses Fail / Amity Affliction tour, but the young band is claiming it is not about the size of its name on poster artwork, as previously reported.  Senses Fail tweeted that the “Misery Will Find You” tour will no longer include Bad Omens because they were “unhappy about the size of their name on the artwork and felt the need to pull out the day after we announced the tour.”

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This Week In Music Commentary

6a00d83451b36c69e201bb09aae429970d-100wiCommentators inside the music industry industry this week shared their thoughts on what music has to gain from the future of transportation, whether the power of the playlist is being overstated, and what we need beyond the Music Modernization Act.

 

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Getting It Done: The Week In D.I.Y. and Indie Music

6a00d83451b36c69e201b7c907b657970b-150wiThis week we deliverance a slew of wisdom to independent, do-it-yourself artists on how to better monetize your music online, how to take advantage of the marketing power of Facebook, how to get the ultimate optimized music video on YouTube, and much, much more!

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Music Think Tank Weekly Recap: Fanbase • Inspiration • Record Keeping • Studio Contracts • More

6a00d83451b36c69e201b8d291fefc970c-150wiThis week on MusicThinkTank, we looked at the source of inspiration for new music, why careful record keeping in a band is so important, which contracts studio producers should be familiar with, and more!

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REWIND: The New Music Industry’s Week In Review

Rewind2In this meander back over a busy week in the music industry, we check back on why Spotify is only charging half-price to some of the world's wealthiest countries, how much YouTube is paying out to the music business, some of the best, most under-appreciated music cities, and more.

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