How Spotify Pre-Save Is Leading A Shift In Digital Music Marketing

1Catering to your fanbase is a key part of successful music marketing, and Spotify's new pre-save option - which gives fans the option of adding as-yet unreleased music their library, allows artists to engage with their listeners early, and ensures listeners don't miss out on the latest tracks.

Continue reading "How Spotify Pre-Save Is Leading A Shift In Digital Music Marketing" »


Spotify To Rise 60% say 33 Top Analysts as Stock Hits New Low, Sheds $12B Value (NASDAQ:SPOT)

Spotify New $Spotify stock closed at $125.68 on Friday, ticking up slightly from an all time day-end low of $125.55 the day before. In late July, Spotify's stock was soaring at $196.28, raising the streamer's market cap to $35.3 billion.

Continue reading "Spotify To Rise 60% say 33 Top Analysts as Stock Hits New Low, Sheds $12B Value (NASDAQ:SPOT) " »


REWIND: The New Music Industry’s Week In Review

6a01b7c7aa2d2b970b01b7c907b5d7970b-100wiIn this roundup of the past week's music industry news, we revisit  the evolution of third party playlists and what they mean for streaming, Amber Grimes' move from Spotify to Capital, a judge's confirmation of a five million 'Blurred Lines' judgement against Robin Thicke, and more.

Continue reading "REWIND: The New Music Industry’s Week In Review" »


Placemakers: Why Midsize Cities Are The Next Music Hubs [Kyle Bylin]

IMG_2325Hypebot contributor Kyle Bylin writes about the rise of midsize cities. He believes these places are the next platforms for music ideas. Local residents are choosing to build their businesses where they live rather than relocating to pursue their dreams. These small businesses, fused with state personality and pride, are poised to reshape the music landscape in the coming decades.

Continue reading "Placemakers: Why Midsize Cities Are The Next Music Hubs [Kyle Bylin]" »


4 Tips For Ensuring Your Live Music VIP Experience A Smash Hit

1VIP experiences are on the rise in the music industry, giving cash-laden fans premium access and a variety of perks, and while organizers and attendees both seem to win out on the face of it, getting VIP ticketing right is easier said than done. Here we look at four tips for ensuring both customers and venues come out on top.

Continue reading "4 Tips For Ensuring Your Live Music VIP Experience A Smash Hit" »


T-Series Poised To Reshape Global Culture As Biggest YouTube Channel Ever [Mark Mulligan]

image from i0.wp.comT-Series, the biggest global music label and and movies studio that you've likely never heard of, is within weeks of surpassing PewDiePie as the world's biggest YouTube Channel with more than 75 million subscribers. It's also the company that Spotify just cut a deal with as its preps entry into India.

Continue reading "T-Series Poised To Reshape Global Culture As Biggest YouTube Channel Ever [Mark Mulligan]" »


Instagram Best Practices For Artists

1Instagram: currently the fastest growing social media platform, it's one of the most important tools when it comes to making a splash on social media, and variety of new perks and features mean it's become easier than ever to connect with your fans and stoke the growth of you fanbase, provided you follow these practices.

Continue reading "Instagram Best Practices For Artists" »


American Pop Loses Global Crown, But Christmas Music Still Can’t Be Beat

1In this piece, Bobby Owsinski observes how US pop hits which once permeated the world over have given way to more local music in every area except when it comes to the holidays, where American Christmas classics from the 50s and 60s still reign supreme.

Continue reading "American Pop Loses Global Crown, But Christmas Music Still Can’t Be Beat" »


5 Ways to Deal with Rejections in the Music Industry

2Some of the greatest musical acts have faced rejection at the hands of labels, and being passed over by the powers that be is as old as music itself. That said, it doesn't make the stamp of disapproval easier. Here we look at five ways to appropriately weather rejection in the music industry.

Continue reading "5 Ways to Deal with Rejections in the Music Industry" »