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# 6 Key Tactics For Organic Success On Youtube From Hip-Hop Artist Rob Scott
- URL: https://www.hypebot.com/6-key-tactics-for-organic-success-on-youtube-from-hip-hop-artist-rob-scott/
- Published: 2013-04-29T10:00:00.000Z
- Updated: 2013-04-29T10:00:00.000Z
- Description: YouTube can be a powerful tool that musicians use for promotion and exposure if it’s used well. However, for independent artists, it can be hard to garner a following and. Continue reading [https://www.hypebot.com/hypebot/2013/04/6-key-tactics-for-organic-success-on-youtube-from-hip-hop-artist-rob-s
- Author: admin
- Tags: DIY Advice & Tips, Music Think Tank, YouTube & Video, Artist, Benjy Jean Baptiste, Fan Base, Fans, Independent, indie, manager, Natalie Cheng, Promotion, Rob Scott, YouTube, #wp, #wp-post, #Import 2026-01-21 10:43

[![Scott-12](http://hypebot.typepad.com/.a/6a00d83451b36c69e2017eeaa6c37f970d-150wi "Scott-12")](http://hypebot.typepad.com/.a/6a00d83451b36c69e2017eeaa6c37f970d-popup?ref=hypebot.com)

YouTube can be a powerful tool that musicians use for promotion and exposure if it’s used well. However, for independent artists, it can be hard to garner a following and views. So how do it gain a following without having to buy views or fans? On [Music Think Tank](http://www.musicthinktank.com/blog/6-key-tactics-for-organic-success-on-youtube-from-hip-hop-ar.html?ref=hypebot.com), **Benjy Jean Baptiste** explains how he was able to organically build a fanbase for the artist he managed, Rob Scott. What strategies have you found that have been effective at building a fanbase using YouTube?

“It is important to **break down your material to get the most out of it**. What I mean by that is, if you have a music video that you are planning to release, put out behind the scenes footage for that video, put out the song before you put out the video, or put out a snippet before you even release the song.” ([Read On](http://www.musicthinktank.com/blog/6-key-tactics-for-organic-success-on-youtube-from-hip-hop-ar.html?ref=hypebot.com))