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# 7 Tips For Getting The Most Out Of Your Festival Tour Date
- URL: https://www.hypebot.com/7-tips-for-getting-the-most-out-of-your-festival-tour-date/
- Published: 2016-05-25T13:00:00.000Z
- Updated: 2016-05-25T13:00:00.000Z
- Description: The nature of music festivals these days is such that it can be hard to make your show stand out and pull in a good audience. Below we offer several. Continue reading [https://www.hypebot.com/hypebot/2016/05/7-tips-for-getting-the-most-out-of-your-festival-tour-date.html]
- Author: Guest Author
- Tags: DIY Advice & Tips, Live & Ticketing, Music Business, Music Marketing, #wp, #wp-post, #Import 2026-01-21 10:22

[![1](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c86260a6970b-150wi "1")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c86260a6970b-popup?ref=hypebot.com)The nature of **music festivals** these days is such that it can be **hard** to **make your show stand out** and pull in a good audience. Below we offer several **suggestions** for how to **make the most** out of your next **festival tour date**.

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*Guest Post by *Allison Ullrich* of *[The Orchard](http://www.theorchard.com/?ref=hypebot.com)* on [The Daily Rind](http://www.dailyrindblog.com/ready-summer-music-festivals/?ref=hypebot.com)*Summer Music Festival Season is almost upon us and you know what that means: music, sunburns, [bad festival attire](http://dailyrindblog.com/AllisonU/badfestival.jpg?ref=hypebot.com), [good food](http://governorsballmusicfestival.com/2016/04/27/food-lineup-announced/?ref=hypebot.com), and most importantly, more music!As festivals are becoming [more than](https://www.coachella.com/directory/yogapilates/?ref=hypebot.com) just a music experience though, it can be easy to get lost in the [chaos](http://www.lollapalooza.com/experience/activities/?ref=hypebot.com), especially if you have a not-so-ideal time slot at the start of the day. If you fall into this category, below are a few simple steps you can take to ensure you’re making the most of your festival date and driving as many fans and soon-to-be fans to your set.Note: some of these steps might seem like no-brainers to you, but a handy list never hurts when you’re on-the-go.

### 1\. Post, tweet, share

Ok, this one’s obvious: once you know you’re playing a festival (or multiple), **start promoting it on your socials** (but don’t flood your followers with tour-only posts).**Be sure to use the festival’s hashtag and tag the festival’s social account**. Even share/re-post/re-tweet if the festival itself has posted on their socials about your performance.Once your **set-time and the stage** you’re playing on has been announced, post that on each of your socials. Turn it up a notch and [**create a graphic**](http://dailyrindblog.com/AllisonU/TBLSHgraphic.png?ref=hypebot.com) for fans to share.

### 2\. Create a Facebook Event with your time slot

If the festival you’re playing has an app, they *should* have a section where fans can add your set-time and receive a push notification before your show. Having a [Facebook event](https://www.facebook.com/events/1036191369793847/) created by your account, though, will **allow people to share the event**. People who have alerts activated on their phone will receive reminders to events they’ve RSVP’d to, so this little extra bit of promotion can’t hurt.Also — you can now **[stream a live performance](https://www.facebook.com/drownersofficial/videos/574771762684155/)** within a Facebook event so those that have RSVP’d can see it, share it, and react to it (keep reading for more details below).

### 3\. Create a Spotify playlist

[![1](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb0905f26f970d-150wi "1")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb0905f26f970d-popup?ref=hypebot.com)Have some bands you want to see at the festival, or listen to particular “road trip” music while on tour? **Create a customized playlist for your festival** and share it with your fans.

### 4\. Make good use of [video marketing](http://www.dailyrindblog.com/importance-video-content-marketing/?ref=hypebot.com)

Videos are a great way to create and share unique content. **Post short videos the day of your performance** to remind fans what time you play and at what stage or show them what you’re eating backstage to fuel yourself for the show. The key here is to get people excited about your show — or at least to get your name in front of a larger audience that you weren’t expecting to reach.

### 5\. Take advantage of live-streaming your performance

You can, and should, do this! **Go Live on [Facebook](http://www.forbes.com/sites/jaysondemers/2016/04/26/facebook-live-everything-you-need-to-know/?ref=hypebot.com#c2177ba7a826), [Periscope](http://www.dailyrindblog.com/periscope-on-twitter-live-3-2-1/?ref=hypebot.com) and even [Snapchat](http://www.dailyrindblog.com/snapchat-tips-tricks-practices/?ref=hypebot.com)**. If you have even one person from your team in the audience, this will be easy to do. By live-streaming your performance, you can engage with people in other cities that just might want to catch you on tour after watching your video.

### 6\. Physically promote your set time

[![2](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d1ec373c970c-150wi "2")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d1ec373c970c-popup?ref=hypebot.com)Sometimes, it’s worth going the old school route. If there’s budget for it, **create small fliers and leave them around the festival grounds**. You could go bigger and create stickers or other physical promo to entice people to come to the show as well. [Promotional fans](http://dailyrindblog.com/AllisonU/promofans.jpg?ref=hypebot.com) are great useful tools for those sweltering summer days.

### 7\. Create targeted ads

Last but not least, if you have a room in the budget, create [targeted Facebook & Instagram ads](https://www.facebook.com/business/help/633474486707199) to promote your performance. The more people see your name, the more likely they are to show up to your show because “hey, I’ve heard about this band from somewhere…” You can get extremely targeted in your Facebook and Instagram ads these days, so use that to your benefit!Good luck, have fun, and most importantly: give a killer performance so *your* *band* is what people are talking about at the end of the festival!