TOP POSTS – Last week’s most read posts on Hypebot: Spotify, TikTok, WMG & more

Catch up on what everyone is talking about with last week’s most-read posts. We’ve got topics ranging from Spotify milestones, UMG vs. TikTok, WMG layoffs, indies at the Grammys, and more…

• 85% of TikTok and 84% of YouTube videos include music
• Spotify paid the music industry $9 billion in 2023
• 35% of top TikTok tracks were removed by UMG, but fans & savvy artists find workarounds
• Four big music takeaways from Spotify’s earnings call
• Spotify passes 602 Million Monthly Active Users
• WMG has the strongest quarter ever, tips 10% layoffs, Uproxx & HipHopDX sale to invest $200M in core music business
• Half of all Grammy 2024 winners were independent!
• TikTok UMG music takedowns have begun and will happen in 3 phases