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# Always Follow The Social Media 80/20 Rule
- URL: https://www.hypebot.com/always-follow-the-social-meida-8020-rule-1/
- Published: 2019-08-21T11:00:00.000Z
- Updated: 2019-08-21T11:00:00.000Z
- Description: The Pareto Principle, also known as the 80/20 rule, is the principle that, for many things, roughly 80% of the effects come from 20% of the causes. By applying this. Continue reading [https://www.hypebot.com/hypebot/2019/08/always-follow-the-social-meida-8020-rule-1.html]
- Author: Bruce Houghton
- Tags: DIY Advice & Tips, Music Marketing, Social Media, 80/20 rule, DIY, DIY musicians, indie, music, Music Business, music industry, music marketing, musician, musicians, Pareto Principle, #wp, #wp-post, #Import 2026-01-21 09:55

[![image from upload.wikimedia.org](https://hypebot.typepad.com/.a/6a00d83451b36c69e20240a4bf0e3f200b-200wi "image from upload.wikimedia.org")](https://hypebot.typepad.com/.a/6a00d83451b36c69e20240a4bf0e3f200b-popup?ref=hypebot.com)The Pareto Principle, also known as the 80/20 rule, is the principle that, for many things, roughly 80% of the effects come from 20% of the causes. By applying this rule to social media and content marketing you can avoid fan burnout.Simply put, for every 2 posts designed to get fans to stream music, buy a ticket or purchase a t-shirt you should offer your fans 8 posts that offer useful, personal, fun otherwise non-sale 

[![image from pbs.twimg.com](https://hypebot.typepad.com/.a/6a00d83451b36c69e20240a4ad30a3200b-500wi "image from pbs.twimg.com")](https://hypebot.typepad.com/.a/6a00d83451b36c69e20240a4ad30a3200b-popup?ref=hypebot.com)