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# Another Senior Digital Exec Exits Universal Music
- URL: https://www.hypebot.com/another-senior-digital-exec-exits-universal-music/
- Published: 2015-02-27T11:00:00.000Z
- Updated: 2015-02-27T11:00:00.000Z
- Description: What is going on at Universal Music? A second key digital music exec has just departed even as renegotiations with iTunes, YouTube and Spotify are reportedly intensifying.
- Author: Bruce Houghton
- Tags: Major Labels, Music Business, Music Tech, Billboard Magazine, Iggy Azalea, iTunes, Kanye West, Lana Del Rey, Lucian Grainge, music industry, Sam Smith, Spotify, Universal Music Group, #wp, #wp-post, #Import 2026-01-21 10:28

[![universal music logo](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb07f962e6970d-150wi "universal music logo")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb07f962e6970d-popup?ref=hypebot.com)What is going on at **Universal Music**? A **second key digital music exec** has just departed even as **renegotiations** **with iTunes, YouTube and Spotify** are reportedly intensifying.

David Ring, Universal Music Group's Executive Vice President of Global Digital Business is leaving the company after 19 years. His departure comes just days after UMG's Global Digital President and Ring's boss Rob Wells suddenly announced his departure.

[![Ring](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb07f96267970d-150wi "Ring")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb07f96267970d-popup?ref=hypebot.com)

In a letter to colleagues, Ring [wrote](http://recode.net/2015/02/26/another-digital-exec-leaves-universal-music-group/?ref=hypebot.com), "It has been my sincere privilege to have had the chance to help UMG and its talented labels and artists navigate the massive changes required to transition from the CD business to the exhilarating digital business of today and tomorrow.”

**WHY?**

Apple, Spotify and YouTube are all in talks with Universal and other labels hoping to lower prices. At the same time UMG CEO Lucian Grainge has been publicly pushing for a shift towards paid over free music offerings.

Are these key departures as sign that talks are not going well. Or could the pair be joining former UMG colleague Jimmy Iovine at Apple?

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