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# Apple iTunes News: 500 Million Active Users, New Bebo Deal, and iPhone Requires iTunes Account
- URL: https://www.hypebot.com/apples_itunes_c/
- Published: 2007-06-13T08:29:43.000Z
- Updated: 2007-06-13T08:29:43.000Z
- Description: Apple’s iTunes digital jukebox software is downloaded 1 million times a day and has an active user base of 500 million users, the company claimed during annual developers conference this. Continue reading [https://www.hypebot.com/hypebot/2007/06/apples_itunes_c.html]
- Author: Bruce Houghton
- Tags: Music Marketing, #wp, #wp-post, #Import 2026-01-21 11:06

[![Applelogo](https://hypebot.typepad.com/hypebot/images/2007/06/13/applelogo.jpg "Applelogo")](http://hypebot.typepad.com/.shared/image.html?/photos/uncategorized/2007/06/13/applelogo.jpg&ref=hypebot.com)

  
Apple’s iTunes digital jukebox software is downloaded 1 million times a day and has an active user base of 500 million users, the company [claimed](http://www.appleinsider.com/articles/07/06/12/apple%5Fserving%5Fup%5F1%5Fmillion%5Fcopies%5Fof%5Fitunes%5Feach%5Fday.html?ref=hypebot.com) during annual developers conference this week. It’s an impressive number that becomes a bit less impressive when one realizes that man

[![Itunes](https://hypebot.typepad.com/hypebot/images/2007/06/13/itunes.jpg "Itunes")](http://hypebot.typepad.com/.shared/image.html?/photos/uncategorized/2007/06/13/itunes.jpg&ref=hypebot.com)

y of the "active users" only download a few songs yearly.

In a move surely designed to boost subscriber numbers even higher, Apple will [require](http://www.paidcontent.org/entry/419-without-itunes-account-iphone-wont-work-as-promised-att-holding-back-se/?ref=hypebot.com) that iPhones users have an active iTunes acount.

Meanwhile, upstart social networking site [Bebo](http://www.bebo.com/?ref=hypebot.com)  
has cut a [deal](http://www.ft.com/cms/s/2f21fe42-194a-11dc-a961-000b5df10621,%5Fi%5FrssPage=cbad994c-3017-11da-ba9f-00000e2511c8.html?ref=hypebot.com) with iTunes to make downloads available to its 8.8 million UK and Ireland subscribers right on the page of any artist

[![Bebo](https://hypebot.typepad.com/hypebot/images/2007/06/13/bebo.jpg "Bebo")](http://hypebot.typepad.com/.shared/image.html?/photos/uncategorized/2007/06/13/bebo.jpg&ref=hypebot.com)

who has a Bebo profile. It’s the first time that iTunes has linked with a social networking site.

We can see the interns being deployed to set up thousands of Bebo profiles out our window as we write this.