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# As Twitter Turns 5, Five Ways It’s Changed Music
- URL: https://www.hypebot.com/as-twitter-turns-5-five-ways-its-changed-music/
- Published: 2011-03-21T09:50:00.000Z
- Updated: 2011-03-21T09:50:00.000Z
- Description: On Sunday, Twitter co-counder Jack Doresy tweeted, "5 yrs ago today, the eve of launching twttr to the company. Moving from @Biz, @florian & me, to all of our peers. Continue reading [https://www.hypebot.com/hypebot/2011/03/as-twitter-turns-5-five-ways-its-changed-music.html]
- Author: Bruce Houghton
- Tags: Social Media, #wp, #wp-post, #Import 2026-01-21 10:59

[![image from 2.bp.blogspot.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e20147e35d9249970b-100wi "image from 2.bp.blogspot.com")](https://storage.ghost.io/c/3a/95/3a957c06-c825-4057-9939-0a274cc16d23/content/images/2-bp-blogspot-com/%5FkC5MT2r5U8s/TSCcm9EUCBI/AAAAAAAARrA/2z%5FirfKMZs0/s1600/five.jpg?ref=hypebot.com)

On Sunday, Twitter co-counder Jack Doresy [tweeted](http://www.cnn.com/2011/TECH/social.media/03/21/twitter.anniversary/index.html?eref=mrss%5Figoogle%5Fcnn&ref=hypebot.com), "5 yrs ago today, the eve of launching twttr to the company. Moving from @Biz, @florian & me, to all of our peers using it. Nervous. #twttr". It took 38 months for Twitter to hit 1 billion tweets. Now the site averages 140 million tweets every day. But how has Twitter changed music and the artist – fan realtionship?

1\. Artists can communicate with fans instantly from anywhere.

2\. Their messaging is now often personal rather than informational.

3\. Each message has a greater chance for viral spread.

4\. Casual fans can maintain a casual link to more artists.

5\. At the same time, uber-fans feel closer to their favorite musicians.