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# Beats Gets Special Section In Apple’s Online Store, But Where’s Beats Music?
- URL: https://www.hypebot.com/beats-gets-special-section-in-apples-online-store/
- Published: 2014-08-08T09:30:00.000Z
- Updated: 2014-08-08T09:30:00.000Z
- Description: It's been less than a week since Apple has finalized their $3 billion buy of Beats and Beats Music, but the mac maker is wasting no time bringing its purchase. Continue reading [https://www.hypebot.com/hypebot/2014/08/beats-gets-special-section-in-apples-online-store.html]
- Author: Bruce Houghton
- Tags: Music Business, Music Marketing, Music Tech, #wp, #wp-post, #Import 2026-01-21 10:38

[![image from store.storeimages.cdn-apple.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e201a73dfdbace970d-200wi "image from store.storeimages.cdn-apple.com")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201a73dfdbace970d-popup?ref=hypebot.com)

It's been less than a week since Apple has finalized their $3 billion buy of Beats and Beats Music, but the mac maker is wasting no time bringing its purchase into the famous Apple ecosystem. A [special section](http://store.apple.com/us/accessories/beats?ref=hypebot.com) of Apple's online store is now dedicated entirely to Beats: headphones, earbuds. speakers, accessories and more – all presented in Apple's usual stark white graphic style. Missing, however, is any mention of Beats Music.

[![image from store.storeimages.cdn-apple.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e201a73dfdba64970d-200wi "image from store.storeimages.cdn-apple.com")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201a73dfdba64970d-popup?ref=hypebot.com)

Though it has leaked that Beats Music CEO [Ian Rogers will also helm Apple's iTunes Radio](https://www.hypebot.com/hypebot/2014/08/ian-rogers-to-helm-beats-music-and-itunes-radio-.html), the two products remain distinctly separate. At least for now, there is no cross marketing or even a Beats Music "subscribe" button anywhere on Apple's site. Related articles

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[![](http://i.zemanta.com/269945940_80_80.jpg)](https://www.hypebot.com/apple-in-talks-to-buy-beats-electronics-32-billion-said-to-be-mostly-for-headphone-business/)[Apple In Talks To Buy Beats Electronics, $3.2 Billion, Said To Be Mostly For Headphone Business](https://www.hypebot.com/apple-in-talks-to-buy-beats-electronics-32-billion-said-to-be-mostly-for-headphone-business/)