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# Changes @ Mute, ADA, Beggars Group, GigaOm
- URL: https://www.hypebot.com/changes-beggars-group/
- Published: 2014-02-21T11:28:00.000Z
- Updated: 2014-02-21T11:28:00.000Z
- Description: Indie label Mute moves from Caroline to WMG's ADA for North American distribution. ADA has also strengthened its senior management by promoting Brandon Square to Worldwide SVP of Digital Strategy. Continue reading [https://www.hypebot.com/hypebot/2014/02/changes-beggars-group.html]
- Author: Bruce Houghton
- Tags: Music Business, Music Tech, #wp, #wp-post, #Import 2026-01-21 10:38

- [![changes](http://hypebot.typepad.com/.a/6a00d83451b36c69e201a511727964970c-150wi "changes")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201a511727964970c-popup?ref=hypebot.com)Indie label **Mute** moves from Caroline to WMG's **ADA** for North American distribution.
- **ADA** has also strengthened its senior management by promoting **Brandon** **Square** to Worldwide SVP of Digital Strategy and hired **Tatia Adams Fox**, former Universal Motown exec as SVP of Marketing.
- **The Beggars Group** of labels has added **Eleni Psaltis** to the radio promo department as the West Coast Regional Promotions Manager. She comes form Capital Records.
- One of tech journalism's smartest voices and major music fan **Om Malik**, is stepping down from the **GigaOm** site to become a partner at **True Ventures**. They have invested in [Applauze](http://www.digitalmusicnews.com/permalink/2013/10/25/applauze?ref=hypebot.com), [Bandcamp](http://www.digitalmusicnews.com/permalink/2014/01/31/bandcampapp?ref=hypebot.com), GigaOM and others.

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