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# Copy and Waste: Personalizing Artist Outreach for your Business Should Not be Optional!
- URL: https://www.hypebot.com/copy-and-waste-personalizing-artist-outreach-for-your-business-should-not-be-optional/
- Published: 2013-08-22T10:28:00.000Z
- Updated: 2013-08-22T10:28:00.000Z
- Description: We’ve all received emails from people/companies that are blasting out to artists hoping for a reply or from artists trying to get their music played, etc. These generic emails usually. Continue reading [https://www.hypebot.com/hypebot/2013/08/copy-and-waste-personalizing-artist-outreach-for-your-bus
- Author: admin
- Tags: DIY Advice & Tips, Music Think Tank, arts, Arts and Entertainment, Bands and Artists, business, contact, email, music, music industry, Natalie Cheng, personalization, personalize, Sari Delmar, Unsigned Band Resources, #wp, #wp-post, #Import 2026-01-21 10:43

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We’ve all received emails from people/companies that are blasting out to artists hoping for a reply or from artists trying to get their music played, etc. These generic emails usually get deleted or ignored. On [Music Think Tank](http://www.musicthinktank.com/blog/copy-and-waste-personalizing-artist-outreach-for-your-busine.html?ref=hypebot.com), **Sari Delmar** gives an example on the importance of honest personalization specifically in the music industry. What do you think of these emails and the importance of personalization?

“…spend your time sending a smaller amount of personal emails even if it means you can’t hit as many people. You will quickly find that this is a much more lucrative way to invest your time and **you will get more responses**.” ([Read On](http://www.musicthinktank.com/blog/copy-and-waste-personalizing-artist-outreach-for-your-busine.html?ref=hypebot.com))

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