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# Do Streaming Music Exclusives Matter?
- URL: https://www.hypebot.com/do-streaming-music-exclusives-matter/
- Published: 2015-07-22T11:59:00.000Z
- Updated: 2015-07-22T11:59:00.000Z
- Description: In this episode of Music Biz Podcast, we talk to Jim McDermott, who is a social media and content marketing strategist for artists. He has developed successful grassroots and online marketing. Continue reading [https://www.hypebot.com/hypebot/2015/07/do-streaming-music-exclusives-matter.html]
- Author: admin
- Tags: Music Tech, Streaming, Accessibility, Apple Inc., brand, Brooklyn, Content marketing, Facebook, Music Marketing, Promotion (marketing), Social Media, Twitter, #wp, #wp-post, #Import 2026-01-21 10:28

[![Copy of Podcast Logo [Netflix Red Cloud] (1)](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb08758573970d-150wi "Copy of Podcast Logo [Netflix Red Cloud] (1)")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb08758573970d-popup?ref=hypebot.com)In this episode of **Music Biz Podcast**, we talk to **Jim McDermott**, who is a social media and content marketing strategist for artists. He has developed **successful grassroots** and **online marketing** campaigns for Guns & Roses, Sheryl Crow, David Bowie, and many others. We talk to McDermott about **streaming** **music exclusives** and whether they matter. 

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\_\_\_**Kyle Bylin* is a user researcher at SoundHound Inc. and author of [Promised Land: Youth Culture, Disruptive Startups, and the Social Music Revolution](http://www.amazon.com/Promised-Land-Disruptive-Startups-Revolution-ebook/dp/B00MOZDNMQ?ref=hypebot.com).*

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We talk to McDermott about music exclusives and whether they matter.